Senior Influencer Marketing Campaign Manager

Summary

Join Later as a Sr. Campaigns Manager and become a strategic leader for our campaign customers in Los Angeles, CA. You will be instrumental in helping clients achieve their marketing goals by designing and executing influencer and paid media strategies. This role demands excellent project management, analytical, and communication skills, along with a deep understanding of influencer marketing. You will collaborate with various teams, mentor junior staff, and build strong client relationships. The ideal candidate possesses 5+ years of relevant experience and expertise in the Later Influence platform. Later offers a competitive salary and benefits package.

Requirements

• 5+ years of relevant experience in Influencer Marketing, social media management, and/or marketing campaign management - agency and/or paid media background a plus
• Excellent project management skills are a must. Able to develop a strategy and execution plan
• Ability to manage & track time effectively across you and your support teams work
• Team player with a can-do attitude, willing to jump in and find solutions with minimal guidance; great problem-solving and analytical skills
• Detail-oriented with great analytical skills to interpret data and generate actionable insights
• Exceptional communication and collaboration skills, detail-oriented and organized
• High degree of integrity, empathy, and focus on “doing the right thing”
• Excellent relationship-building skills with internal and external stakeholders
• Be an expert in the Later Influence platform to increase customer performance and adoption of Later's software and services

Responsibilities

• Identify new & existing opportunities to expand customer relationships in order to drive revenue growth through driving repeat campaign business, or converting campaigns to customer
• Design and execute marketing strategies (influencer and paid media) for your customers by offering guidance and sharing best practices, and generate reporting and analytical insights based on campaign results
• Effectively manage, execute, and communicate contractual deliverables to the customer with a high caliber of service, including maintaining campaign budgets, tracking influencer movement through the workflow, and regularly communicating with the customer through email and recurring status meetings
• Be the voice of the marketer and influencer by communicating changes to best practices and escalating product feedback to our internal teams, including strategy, research, product, and design teams
• Collaborate with sales, strategy, and customer operations team members to craft proposals, pitches, and strategies to drive repeat business
• Lead and manage the success and outcomes of all customers that you oversee through establishing and nurturing strong relationships, and positioning yourself as a trusted advisor to your customers from kickoff to campaign wrap
• Project manage all customer campaigns, ensuring that we are delegating and assigning, as well as quality checking, executional tasks to Influencer Marketing Coordinators and/or Co-Ops, while serving as a mentor and coach to these team members

Preferred Qualifications

Previous customer success experience preferred, or have a demonstrated ability to act as a trusted advisor, showing ability to make strategic and actionable recommendations to their customers that map to their business goals

Benefits

• $90,000 - 100,000 USD plus bonus potential
• Various benefits plans as part of their overall compensation package