Senior Manager, Demand Generation

Summary

Join Ncontracts, a leading provider of integrated risk management and compliance solutions, as a Senior Manager, Demand Generation. This remote, full-time role requires a strong background in marketing campaign management and optimization, with experience in data analysis, account-based marketing (ABM), and email marketing. You will lead and mentor a team, manage ABM programs and email marketing strategies, and drive customer engagement and revenue growth. The ideal candidate will have 5+ years of experience in demand generation within the B2B SaaS industry and strong project management skills. Ncontracts offers a competitive salary, comprehensive benefits, and a supportive work environment.

Requirements

• 5+ years of experience in demand generation or related marketing roles, preferably within the B2B SaaS industry
• Excellent communicator and creative thinker, with an ability to use data to inform all decisions
• Experience handling marketing budgets and forecasting/reporting results
• Familiarity with Hubspot (marketing automation) and Salesforce (CRM)
• Strong expertise in project and process management
• Hands-on experience with Account-Based Marketing (ABM) strategies and tactics

Responsibilities

• Define, execute, and optimize multi-channel and account-based marketing campaigns (including email, paid media, SEO, content syndication, webinars, and more) to drive lead acquisition, awareness, sales pipeline growth, and customer expansion
• Drive growth across key metrics (MQLs, pipeline, revenue) by measuring success, optimizing against targets, and reporting on performance on a recurring cadence
• Work closely with Product Marketing, Content teams, and Sales to ensure coordinated delivery of all campaign elements and increase utilization of marketing content
• Build, lead, and mentor a team of forward-thinking marketers in a collaborative environment that encourages innovation and continuous learning
• Leverage marketing automation and behavioral data to create personalized experiences at scale, monitor campaign performance in real-time, and make data-driven adjustments to improve results
• Oversee development and implementation of ABM strategies aligned with company goals, including ABM Events and gifting
• Lead the identification and prioritization of target accounts in collaboration with marketing leadership and sales teams
• Oversee the creation of personalized, multi-channel campaigns for high-value accounts
• Manage ABM technology stack and ensure its effective utilization
• Partner with Marketing Operations to monitor ABM campaign performance and adjust strategies to maximize ROI
• Oversee the email marketing calendar and ensure timely execution of campaigns
• Manage the email marketing team and email marketing strategy across all customer lifecycle stages
• Drive continuous improvement in email performance metrics (open rates, click-through rates, conversions)

Preferred Qualifications

Experience with intent platforms (6sense) and other marketing technologies (e.g. Outreach, Qualified)

Benefits

• A fun, fast-paced work environment
• Responsible PTO Plan that meets or exceeds state and local medical and family leave laws
• 11 paid holidays
• Community and social events to keep you connected and engaged
• Mental Health Benefits
• Medical, Dental and Vision insurance
• Company-paid Group Life Insurance, Short- and Long-Term Disability
• Flexible Spending Account & Health Savings Account
• Aflac Benefits – Critical Illness, Cancer Protection, & Hospital Choice
• Pet Insurance
• 401 (k) with company match with eligibility on Day 1 of employment
• 2 Paid Volunteer Time Off Days