Senior Manager, Global Alliance Marketing

Summary

Join Hitachi Vantara, a global leader in data infrastructure, as a Sr. Manager, Global Alliance Marketing. You will lead a small team, managing marketing strategies and campaigns with key technology partners like AWS, Microsoft, and Google Cloud. Responsibilities include developing global marketing strategies, managing budgets, collaborating with cross-functional teams, and reporting on program performance. This role requires a Bachelor's degree, 10+ years of experience in alliance marketing, and experience with hyperscalers. The position offers opportunities for professional growth within a collaborative and inclusive environment. Hitachi Vantara provides a comprehensive benefits package, including flexible working arrangements and industry-leading compensation.

Requirements

• Bachelor’s degree in marketing or equivalent work experience
• Minimum of 10 years of experience in Alliance and partner marketing including MDF management
• Experience working with hyperscalers and major brands from a marketing perspective
• Experience in large, global B2B technology, software and/or services companies
• Strong understanding of the sales pipeline and how to collaborate with the sales to track, manage and advance leads and opportunities from marketing campaigns
• Results driven and customer focused team player that understand how to be successful in B2B field marketing and demand generation functions
• Desire to collaborate and build consensus in a fast-paced, cross-functional team environment
• 20% travel expected

Responsibilities

• Develop a global marketing strategy with our Alliance partners that aligns with overall business objectives and supports our sales and marketing KPIs
• Manage a small team of Alliance marketing managers and guide the planning and execution of global campaigns and events that reach our target audiences including sales teams, channel partners and customers
• Partner closely with Alliance marketing peers to define focus areas and develop content messaging and strategies that can be executed in the regions by field marketing managers and local sales teams
• Collaborate and plan with demand generation, product marketing, social media, partner marketing and other functions to ensure our solutions and strengths with Alliance partners are maximized in our activities
• Manage marketing budgets including MDF and track spend on programs and campaigns. Make recommendations on how to invest and optimize marketing spend and ROI
• Support and PR, social media and other initiatives that promote our joint brands and drive awareness for our partnerships
• Collaborate with cross-functional teams to support large industry events where our Alliances are core part of the strategy, defining activities that maximize these relationships
• Provide regular updates to marketing and sales leadership on the status of marketing programs, how we are contributing to pipeline and helping meet our objectives

Benefits

• Flexible working
• Generous pension
• Private healthcare