Senior Marketing Manager

Summary

Join Remote and build a mechanized, intelligent lifecycle marketing system from the ground up. You will own the lead data flow through the funnel, from acquisition to sales handoff, using automated, scalable systems. This role offers a collaborative, high-impact environment where you'll work closely with regional marketing teams, sales, and growth operations. You'll shape how enriched data and personalized workflows support full-funnel campaigns across multiple regions, directly influencing faster, smarter sales cycles. The company culture prioritizes performance, personalization, and meaningful impact. This is a fully remote position with a competitive salary and benefits package.

Requirements

• Several years of experience in marketing operations, automation, or demand generation
• Deep understanding of marketing tech stacks and a passion for building scalable, intelligent systems
• Fluency with Salesforce, HubSpot, Outreach, Openprise, and enrichment platforms like ZoomInfo, Clearbit, Clay, etc
• Solid knowledge of API integrations, data flow architecture, and anti-spam best practices
• Strong background in lead routing, deliverability, and multi-inbox infrastructure
• A highly autonomous mindset, with a bias for action and optimization
• Collaborative nature and experience partnering with campaign and regional teams to drive impact
• Writes and speaks fluent English

Responsibilities

• Design and operate scalable, automated outreach systems using tools like Clay, internal data sources, and APIs
• Integrate data from platforms like LinkedIn Insights, Yelp API, and ZoomInfo to create enriched lead personas
• Enable upstream personalization using custom objects in Salesforce and Clay workflows
• Build personalized lead flows and assets that power regional and lifecycle campaigns
• Build multi-inbox routing workflows to ensure optimal deliverability
• Implement automated systems for lead validation, fallback generation, and equitable distribution (e.g., round-robin)
• Collaborate closely with regional marketing teams to support inbound and outbound campaign plays, ABM, and event follow-ups
• Sync campaign performance, enriched data, and workflows across CRM and sales enablement tools (e.g., Salesforce, Outreach)
• Develop a real-time intent framework using tools like 6sense to notify sales teams of high-potential leads
• Create CRM or Slack-based smart alerts and scoring logic to surface next-best-action insights

Preferred Qualifications

• Experience working remotely is not required but is considered a plus
• Other languages are a plus

Benefits

• Work from anywhere
• Flexible paid time off
• Flexible working hours (we are async )
• 16 weeks paid parental leave
• Mental health support services
• Stock options
• Learning budget
• Home office budget & IT equipment
• Budget for local in-person social events or co-working spaces