Senior Marketing Manager

Summary

Join Rotunda Software, a leader in volunteer management software, as we launch a new volunteer signup tool. Work closely with senior leadership to lead marketing efforts, leveraging our existing network of over one million volunteers. You will own adoption, retention, and growth for the new product, manage a marketing team, and oversee marketing campaigns. The ideal candidate has 4+ years of senior marketing experience in the software industry, strong creative and analytical skills, and a passion for volunteering. Rotunda offers a competitive salary, bonus, and excellent benefits including remote work, paid time off, parental leave, health insurance reimbursement, and annual retreats.

Requirements

• A track record of success marketing freemium SaaS products
• 4+ years of experience in senior marketing roles in the software industry
• Strong creative thinking, strategic planning, and analytical skills
• Proven success leveraging and building community on social media
• Excellent leadership, communication, and collaboration skills
• A passion for volunteering and helping others

Responsibilities

• Own adoption, retention, and growth for the new Volunteer Scheduler Pro
• Own the structure, timing and content of all marketing campaigns
• Engage Rotunda's existing network of over 1M volunteers and 3K+ customers
• Devise behavior-based flows and communications to improve retention and conversion
• Manage and grow a team of two other marketing professionals
• Oversee creation of marketing collateral (e.g. websites, emails, blog posts, etc.)
• Ensure websites are optimized for search engines
• Collect and report on key metrics such as traffic, conversion, and retention
• Work closely with product team to track, analyze, and influence user behavior
• Own social media channels and build a community passionate about volunteering

Benefits

• Meaningful, ambitious projects poised for success
• Salary determined by experience, minimum USD $110,000 + bonus
• Stability (Rotunda has been self funded and profitable for over 15 years)
• A freedom unique to self-funded companies
• Work-life balance and a fully-remote work environment done right
• Dedicated, professional co-workers and a direct relationship with senior leadership
• Annual retreats (past destinations include Mexico, Costa Rica, and Nicaragua)
• 401(k) Profit Sharing Plan
• 4 weeks of annual paid time off (vacation and sick leave)
• Paid parental leave
• Health insurance reimbursement
• Paid sabbatical program