Senior Marketing Manager, Exec Programs

Summary

Join Dynatrace as a Senior Marketing Manager, Exec Programs and lead the strategic development and execution of marketing initiatives enhancing Dynatrace's executive-level visibility. Collaborate with executives, sales, marketing, and customer success teams to drive marketing strategies targeting executives and decision-makers. Develop and manage partnerships with Executive Advisory Boards, create high-impact marketing materials, and analyze market trends to inform program development. Manage program budgets and resources, ensuring optimal ROI, and coordinate executive events and webinars. Monitor program performance and report insights to senior management. This role offers remote work options within the United States.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field; Master’s degree preferred
• 7+ years of experience in marketing, with a focus on executive-level engagement

Responsibilities

• Develop, oversee and manage partnerships and relationships with Executive Advisory Boards
• Develop and oversee marketing programs targeted at executive audiences, ensuring alignment with overall business objectives
• Create high-impact marketing materials, including presentations, reports, and promotional content, tailored for executive stakeholders
• Collaborate with senior leadership to identify and address marketing needs and opportunities
• Develop program proposals for executive engagement and present to stakeholders for go / no-go decisions on whether to invest in the program opportunity
• Analyze market trends and competitive landscape to inform program development and strategic initiatives
• Manage budgets and resources for marketing programs, ensuring optimal return on investment
• Coordinate and execute executive events, webinars, and other engagement tactics to foster relationships with key stakeholders
• Monitor program performance through metrics and provide reports to senior management with insights and recommendations

Preferred Qualifications

• Proven track record in developing and executing successful marketing strategies and programs
• Strong understanding of the executive landscape and ability to tailor messaging accordingly
• Excellent communication and presentation skills
• Strong analytical skills and experience with marketing analytics tools
• Leadership experience with the ability to inspire and motivate a team
• Familiarity with digital marketing trends and tools
• Experience in B2B marketing
• Ability to work cross-functionally in a fast-paced environment

Benefits

• Health, Dental, Life, STD, LTD, 401k, PTO
• Remote work within the United States with residence 45 miles distance outside of local office
• Competitive compensation
• Company-sponsored premium benefits
• Medical
• Dental
• Vacation/holidays
• Company matching 401(k) Plan