Senior Marketing Operations Manager

Summary

Join MongoDB as a Marketing Operations Manager and play a vital role in supporting the operational excellence of our Marketing Organization.

Requirements

• 5+ Years of experience in Marketing Operations, with extensive hands-on expertise in MAP administration and architecture
• Demonstrated experience building mature, scalable Marketo environments that support advanced segmentation, lead processing, lead nurturing, and cross-channel marketing
• Experience across a variety of marketing technologies (Eloqua, Marketo, CVent, Workato, Segment, Intercom, 6sense, etc.) integrated with Salesforce.com
• Experience working with an iPaaS solution like Workato, Tray, Mulesoft, etc
• Demonstrated expertise in building mature marketing technology stacks, integrating marketing tools to support business objectives, and establishing scalable processes
• Excellent organisational skills and ability to communicate effectively with stakeholders across non-executive levels
• Natural drive for innovation and creative problem-solving
• Bachelor's Degree focusing in Business or Computer Science preferred

Responsibilities

• Serve as the primary architect and administrator for the MAP (Marketo), configuring, maintaining, and optimising its use within the organisation
• Partner with campaign teams to design custom solutions, complex workflows, and integrations within Marketo to meet unique campaign requirements
• Continuously identify and implement opportunities to improve efficiency in campaign execution, optimising workflows, automation, and processes to increase campaign effectiveness and reduce manual efforts
• Actively contribute to decisions on the overall marketing technology architecture. Aiming to improve data health and availability while increasing marketing’s impact
• Oversee data hygiene processes, ensuring accurate, reliable data flow across systems, focusing on customer segmentation and personalisation capabilities
• Collaborate with stakeholders to gather requirements, perform gap analysis, and develop a roadmap for evolving MAP capabilities and new technology needs
• Lead vendor selection, procurement and onboarding for tools. Serve as the primary point of contact with MAP support and Customer Success teams
• Create and deliver training sessions for marketing team members on Marketo best practices, and maintain comprehensive documentation for custom workflows, processes, and integrations
• Proactively plan and organize system audits and maintenance to ensure optimal performance of Marketo and its integrations

Preferred Qualifications

• Hold Marketo certification(s)
• Experience with both B2B and B2C
• Intermediate knowledge and experience using SQL and APIs
• Master’s Degree or some programming experience
• Experience with Salesforce.com Administration
• Experience with CDPs (Segment, mParticle, Treasure Data, etc…)
• Experience in a mature Marketing Operations team, combining the needs of developers, business analysts and business stakeholders to build solutions

Benefits

• Flexible paid time off
• 20 weeks fully-paid gender-neutral parental leave
• Fertility and adoption assistance
• 401(k) plan
• Mental health counseling
• Access to transgender-inclusive health insurance coverage
• Health benefits offerings