Senior Marketing Specialist

Summary

Join CannonDesign as a Senior Marketing Specialist and contribute to the success of The Clarient Group, a leader in smart building consulting and technology. Lead proposal development, collaborate with marketing and BMBD teams, and support brand marketing initiatives. Develop subject matter expertise and contribute to firm knowledge. Manage and oversee marketing materials, maintain Salesforce, and support training. This role requires a Bachelor's degree, 5+ years of experience, and strong skills in strategic thinking, writing, and design. The salary range is $69,200 to $86,500 annually, with potential bonuses and a full benefits package.

Requirements

• Bachelor's degree in business, marketing, communications or a related field required
• A minimum of 5+ years of related work experience required, 7+ preferred
• Related experience working in a marketing or communications role required
• Must be proactive, self-driven, organized, detail-oriented and have an enthusiasm for innovation
• Strong time and project management skills are essential, along with the ability to work in a deadline-driven environment
• Must have the ability to drive large, complex pursuits end-to-end
• Solid skills in strategic thinking, writing and design—with the potential and/or interest to further develop/excel in at least one of these areas
• Strong proficiency with InDesign, Word, Excel and PowerPoint

Responsibilities

• Lead the development of proposal materials including coordination and production of deliverables across all stages of the process
• Drive large, strategic, and complex pursuit process from proposal coordination through interview. May lead visual theme and strategic messaging. Able to develop creative ideas for proposals and interview content
• Collaborate with Marketing teammates, other BMBD team members and Client Leaders to develop pursuit strategies—starting with client engagement, leading to proposal then interview—to secure the win
• Create and update resumes, portfolio pages, presentations and related marketing materials using our design templates as inspiration and working within our brand standards
• Participate in the development of deliverables that support go-to-market needs
• Conduct market research to support plans for pursuing individual clients and opportunities
• In collaboration with market strategists and other BMBD members, lead or support marketing activities, such as sponsorships, award submissions, events and photography, that align with our PR/Communications objectives and increase our brand visibility
• Develop strong, in-depth knowledge of the firm’s portfolio, personnel and offerings
• Develop subject matter expertise (across markets, typologies, services, technology or other) that adds value to our marketing initiatives and pursuit activities
• Work with our National and Regional Marketing Team Leaders to support training and ongoing development of Marketing Specialists
• Provide peer review and oversight for accuracy and quality of content
• Self-review all work for accuracy and quality of content
• Maintain and update Salesforce for clients and pursuits
• Properly and accurately maintain a proposal filing system
• Internalizes marketing best practices
• May participate in external marketing activities
• May perform other duties as required

Preferred Qualifications

• Experience working in/with professional services, such as consulting, technology, engineering, architecture or design preferred
• Familiarity with Deltek CRM Vision, Salesforce and Miro is a plus

Benefits

• Medical, dental and vision coverage
• Flexible spending account options
• Voluntary insurances
• Paid time off
• Flex-time schedules
• Remote work options
• 401k plan
• Employee perk programs
• Employees may be eligible for discretionary bonuses