Remote Senior Paid Media Manager

Summary

Join Single Grain as a Paid Media Senior Manager to lead the development and execution of advanced paid media strategies across platforms. You will manage high-profile accounts, optimize performance, and mentor team members while staying updated on industry trends.

Requirements

• Can independently own the strategy, execution, and optimization of paid media campaigns across multiple platforms
• Takes charge of your accounts with minimal oversight, proactively solving problems and navigating roadblocks
• Possesses a strong understanding of how creativity influences performance and is able to leverage those insights for maximum impact
• Constantly stays updated on industry trends, market dynamics, and new tools and techniques to enhance effectiveness
• Actively seeks opportunities to improve processes and performance for both yourself and the people team at large
• Adapts quickly to changing circumstances demonstrating flexibility and an open attitude towards new approaches and strategies

Responsibilities

• Develop and execute paid media strategies across Meta, Google, Bing, TikTok, LinkedIn, and other emerging platforms
• Independently manage multiple accounts with minimal supervision, ensuring all campaigns meet client KPIs and business goals
• Regularly communicate with clients about performance and address any concerns that rise
• Troubleshoot issues using available tools and resources, showing a strong ability to self-solve and learn
• Analyze data (ROI, ROAS, CPA, CTR, etc.) and turn insights into actionable strategies to optimize performance
• Collaborate with the creative team to ensure high-performing ads and assets are utilized
• Stay updated with the latest trends and updates in paid media, applying new knowledge to improve campaign results
• Run A/B tests and take calculated risks to drive positive results for your clients
• Manage, mentor, and assist junior team members, providing guidance and oversight of their accounts

Benefits

• Medical, Dental, and Vision Insurance
• Flexible PTO
• Home Office Stipend
• MacBook Provided
• 100% Remote