Apply Digital is hiring a
Senior Partner Marketing Manager, Remote - Canada

Summary

The job is for a Partner Marketing Lead in Apply Digital, a global digital transformation company. The role involves managing partnership marketing initiatives in the Americas, relationship management, content plan development and execution, event planning, budget management, and more. The preferred candidate should have at least 7 years of experience in partner marketing and be based in Canada.

Requirements

• Seven or more years of proven corporate or agency in a partner marketing role
• Minimum education includes an undergraduate degree in Business, Management, Marketing, or related fields
• Fluency in spoken and written English
• Proficiency with a CRM, preferably Hubspot
• Proficiency with Google Workspace and Hubspot
• Experienced in leading diverse internal and external groups through ideation sessions, consensus building, post-conference sessions, and overall event planning coordination
• Willing to travel 2-3 times every quarter, working hours on weekends or as needed for onsite event operations
• Ability to meet physical requirements, including travel, walking, working long days or hours during onsite event operations

Responsibilities

• Oversee and be accountable for the partner marketing strategy for our core partners
• Relationship management
• JVP development
• Content plan development and execution
• Opportunity identification
• Brief development
• Managing stakeholder engagement and approvals
• Event plan development and execution
• Event contracting
• Planning, logistics, and booking
• Pre- and post-event budgeting
• Onsite execution and support
• KPI measurement and reporting
• Partner marketing budget management
• Building programmatic processes to manage content creation with partners
• Build a content repository
• Ideate and test new partner marketing approaches
• Champion partners internally and externally; become an expert in the partner’s business model, technology offerings, and market
• Understand and communicate marketing opportunities, trends, needs, and partner feedback to cross-functional teams
• Travel to and participate in onsite events
• Work with the Growth Marketing team to keep Hubspot up to date with partner marketing results