Senior Product Manager, Acquisition

Summary

Join Kraken's Acquisition team and help drive significant client growth by expanding our top-of-funnel reach and increasing potential client sign-ups. You will design and execute strategies to increase Kraken's top-of-funnel reach through innovative methods like widgets and bots. Building a best-in-class referral program leveraging existing clients and partners is key. This role requires close collaboration with marketing and product teams. Staying updated on industry trends and best practices is essential. Kraken is a fully remote company with a global team, offering a unique opportunity to contribute to the future of crypto.

Requirements

• Minimum 7+ years of product management experience ideally with experience working in growth teams focused on the top of the funnel
• Demonstrated experience in managing and iterating on referral programs at scale
• Experience in data gathering, quantitative analysis, and the ability to translate these into actionable strategies
• Love for AB testing and experimentation
• Proactive mindset, always looking for innovative, yet simple solutions to complex problems
• Strong interpersonal skills with experience in interacting and collaborating with diverse teams and stakeholders
• Strong organizational abilities with the skill to juggle multiple priorities effectively
• Deep understanding of project management principles and best practices
• Passionate about the Crypto space

Responsibilities

• Design and execute a strategy for how to increase Kraken’s top of funnel reach in new and innovative ways - widgets, bots, social sharing
• Build a best-in-class referral program leveraging our existing client advocates, affiliate partners, and more
• Lead cross-functional collaboration: Work hand-in-hand, seamlessly with marketing and our product teams across business units to continuously deliver thoughtfully integrated channels to expand awareness
• Stay up-to-date with industry trends and best practices in product acquisition and marketing

Benefits

Fully remote company