Senior Product Marketing Manager

Summary

Join Ceros as a Senior Product Marketer and play a key role in developing and launching go-to-market strategies for new features. You will build and optimize marketing campaigns, collaborate with sales and other teams, and become an expert on customer needs. This remote, full-time position requires 5-7 years of SaaS product marketing experience and strong communication skills. The salary range is $130,000-$150,000, and Ceros offers a comprehensive benefits package including premium health insurance, 401k matching, paid parental leave, flexible vacation, and more. You will work closely with cross-functional teams and contribute to a fast-paced, dynamic environment. Ceros values diversity and inclusion and is committed to creating a supportive and collaborative workplace.

Requirements

• 5-7 years of product marketing experience at a SaaS company
• Experience working in a remote environment
• Ability to project manage various initiatives simultaneously in a fast-paced environment
• Ability to translate technical details for a relatively non-technical audience
• Must be able to work both independently and as part of a team

Responsibilities

• Kick-off and manage go-to-market strategies for new features across our product portfolio
• Build, monitor, and optimize omni-channel marketing campaigns that boost product activation and adoption. (email, in-app, and customer collateral)
• Work closely with our demand generation and content teams to drive the messaging and positioning for product and feature launch campaigns
• Collaborate effectively with sales to develop new sales narratives, product demos, pitch decks and other collateral to improve win rates
• And customer success teams by creating and optimizing sales enablement materials
• Ensure the rest of the marketing team has a clear understanding of new and existing features, and that the internal documentation is up-to-date
• Maintain solid relationships with key cross-functional teams including Product, Engineering, Marketing, Sales, Partnerships, and Customer Experience departments
• Become an expert in the needs and aspirations of our business users and target personas: marketers and designers
• Work with our Enablement team to facilitate workshops that help our GTM teams perform better
• Support the Director of Product Marketing in crafting the value proposition for new features and products

Preferred Qualifications

• You have a strong understanding and POV of how content helps businesses grow, especially in the B2B sector
• You have a knack for building strong partnerships with sales and other GTM teams, and can influence decisions throughout the sales funnel
• You have the confidence and technical skills to work effectively with product teams and help inform roadmap decisions by bringing feedback from GTM teams and customer research
• You are solution-oriented and get energized by tackling hard-to-solve problems
• You are constantly thinking up new and inventive ways to reach buyers, drive growth, and help sellers sell better
• Experience working with Analytics tools like Google Analytics, Mixpanel, Pendo, or similar software
• Experience working with in-app notification tools like Pendo, Appcues, Beamer, or similar would be useful!
• Experience working with Hubspot or similar CRMs is a plus
• Experience working with Ceros Studio and/or MarkUp is a big plus!

Benefits

• Stock options
• Premium health insurance*
• 401K matching*
• 16-weeks paid parental leave for primary caregiver
• Flexible vacation days
• Paid Sick days
• Stipend for your home office setup
• Excellent gear (Macbook Air, external monitor, etc.)
• Stipend towards experiences in which Cerosians can collaborate, educate, and create social connections with one another
• Unlimited access to co-working spaces around the globe