Senior Product Marketing Manager

Summary

Join Consensus, a dynamic SaaS company, as a Senior Product Marketing Manager to lead the next chapter of growth in demo automation and product experience. Partner with business leaders to craft compelling narratives showcasing customer success through buyer insights and AI. Develop innovative launch strategies, deeply understand customer needs, and create impactful messaging for GTM teams. You will be a product expert, storyteller, and key connector between Consensus, customers, and the market. This role requires a strategic, customer-obsessed approach to successfully launch new products and empower sales and marketing teams. The position offers a competitive salary and a robust benefits package.

Requirements

• 6+ years of relevant work experience, with 3+ years experience in product marketing
• A strategic collaborator with Product teams with a passion for the customer voice
• A skilled writer, communicator and presenter who can make complex technical concepts accessible to a variety of stakeholders and formats including video and in-person events
• Established track record for creating bold, creative messaging that conveys brand and product personality
• A fast moving, creative self-starter who executes with high quality with a strong passion about AI and the possibilities in brings
• Demonstrated analytical skills and a track record for driving measurable impact by setting targets and measuring performance
• You are known as a strong partner and collaborator and you like to have fun (a good sense of humor is a must!)

Responsibilities

• Own naming, positioning, messaging, and go-to-market strategy to create high-profile product/feature launches that are well-coordinated across the company
• Create content and campaigns that help buyers and customers be successful including written guides, demo videos, webinars and customer stories
• Become an expert on our customers by using product analytics, customer interviews, and market research to guide our vision and innovation roadmap
• Be a strategic partner to our Product team throughout the product development lifecycle by providing customer and market insights and influencing our GTM launch plans
• Enable, educate and inspire our GTM teams to win more deals, in less time through compelling enablement materials and hard hitting collateral
• Collaborate with the broader Marketing team to tell the Consensus product story, strengthen our differentiation in the market, and highlight our customers’ success across our website, blog, social, and other external channels
• Manage our external relationships including our Customer Advisory Board, analysts and advocates to progress Consensus’ position in the marketplace
• Stay ahead of the competition — conduct closed/won analyses, keep up to date with competitors, and identify the differentiators that keep our narrative fresh and our sellers winning
• Accelerate pipeline and drive product adoption by collaborating with Demand Gen, sales and CS to drive pipeline growth, expansion and adoption

Benefits

• Benefit from a generous employer contribution towards health insurance, with a variety of plans that include dental and vision coverage
• Enjoy employer contributions to your HSA, and take advantage of HSA/FSA programs to maximize your tax savings
• Secure your future with our 401(k) plan featuring company-matching contributions
• We offer paid parental leave, so you can prioritize what matters most—your family
• Enjoy unlimited PTO and 12 company holidays to recharge and refresh
• Celebrate your birthday with a day off, and enjoy Flex Fridays, where every third Friday of the month is yours to unwind
• Work in a flexible, remote environment that suits your lifestyle, with a top-tier WFH setup provided when you join
• Participate in our professional development program to expand your skills and advance your career
• Make a difference in your community with two paid volunteer days each year at a charity of your choice