Remote Senior Product Marketing Manager

Summary

Join our team as a Senior Product Marketer to help drive product marketing for our Marketing Hub product, leading launches and developing GTM strategies. As Sr. Product Marketing Manager, you'll work with cross-functional teams to deliver impactful go-to-market launches and drive sales and adoption.

Requirements

• Roughly 5+ years of product marketing experience, with demonstrated experience running positioning and launch strategy for a SaaS or Product Led Growth technology company
• A history and track record of not just working cross functionally but organizing and leading cross-functional project teams to deliver impactful go-to-market launches
• Are a skilled storyteller and customer-centric in your approach to marketing
• A point of view on product positioning and product launches done well and what great looks like
• Great project management skills including strong communication around project timelines, responsible individuals, and status
• Are a compelling communicator, comfortable presenting to executives and internal and external audiences with excellent writing skills
• An owner’s mindset; with high personal accountability - able to work independently to drive projects and initiatives and understand and anticipate the needs of your portfolio

Responsibilities

• Work closely with Product to define the positioning and value proposition for Hubspot’s Marketing Hub features
• Own the value proposition, positioning, messaging, customer persona and used cases
• Build and execute a go-to-market strategy for Marketing Hub product launches and refreshes
• Identify, develop and manage the creation of a variety of content types (written, videos, presentations, etc.) as needed to fuel sales and marketing success
• Own the positioning on product pages, sales enablement materials, and product related content
• Be the product expert, evangelist and advocate of our Marketing Hub product across internal and external audiences. Present at key events and conferences
• Produce inspiring showcase assets that excite customers, drive awareness of our Marketing Hub innovations and communicate our unique capabilities

Benefits

Cash compensation range: 112000-168000 USD Annually