Senior Product Marketing Manager

Summary

Join Qualia, a leading B2B real estate technology company, as a Senior Product Marketing Manager. You will spearhead go-to-market strategies for our growing Shield and Connect product lines. This role involves managing product launches, developing compelling marketing materials, collaborating with cross-functional teams, and gathering customer feedback. You will create and execute comprehensive go-to-market strategies, produce high-quality content, and partner with sales teams to drive success. The ideal candidate possesses extensive product marketing experience in B2B SaaS, exceptional communication skills, and a proven ability to manage complex projects. Qualia offers a comprehensive benefits package, including health plans, 401k, commuter benefits, parental leave, and flexible time off.

Requirements

• Minimum of 5-7 years of product marketing experience, preferable within B2B SaaS
• Proven experience in go-to-market planning, product launch execution and creating compelling content
• Exceptional verbal and written communication skills with an ability to translate concepts into clear, compelling messaging and positioning
• Demonstrated ability to work cross-functionally and influence multiple stakeholders without direct authority
• Experience managing complex projects with multiple stakeholders, with strong organizational and project management skills
• Ability to thrive in a fast-paced, dynamic environment with a collaborative, humble, and solutions-oriented mindset

Responsibilities

• Create and execute comprehensive go-to-market strategies for new product launches, feature releases and integrated marketing campaigns
• Produce compelling value propositions and messaging that differentiate our products in the market and resonate with our target audiences
• Develop high-quality content including product decks, videos, customer case studies, webinars, and more that highlights the benefits and differentiators of Shield and Connect
• Partner with sales teams to develop effective tools, training and content that empowers them to communicate the value of Shield and Connect to prospects and customers. Create and deliver presentations, sales collateral and case studies that show customer success
• Gather customer feedback to iterate on product messaging and positioning. Work closely with Customer Success to understand customer pain points and advocate for them internally
• Work closely with Product, Marketing, Sales, Customer Success and other teams to ensure alignment on messaging, campaigns and overall marketing strategy

Preferred Qualifications

Experience with fintech and/or the title industry is a plus

Benefits

• Comprehensive health plans
• A 401k program
• Commuter benefits
• Professional development
• Parental leave
• A flexible time off policy