Senior Product Marketing Manager

Summary

Join Siteline, a Series A SaaS startup revolutionizing construction billing, as a Product Marketing Manager. You will own marketing and sales enablement strategies for product launches, create sales materials, conduct customer interviews, and collaborate with leadership on partner marketing. This role requires at least 5 years of product marketing experience, including 2 years owning the function at a fast-growing company. Excellent communication, strong organizational skills, and the ability to thrive in a fast-paced environment are essential. Siteline offers a competitive salary ($124-188K), flexible work environment, comprehensive benefits, professional development opportunities, equity options, and unlimited PTO.

Requirements

• At least 5 years of product marketing experience
• Experience owning the entire product marketing function (preferably at a fast-growing, VC-funded company) for at least 2 years
• Degree in marketing, writing, or related field, or equivalent experience
• Excellent written and verbal communication
• Highly reliable, organized, with strong follow-through
• Self-starter with a take-ownership mentality
• Strong sense of urgency and great time management skills
• Ability to work independently and thrive in a fast-paced startup environment
• Be willing to travel to customer visits, conferences, and networking events (~15%)
• Be willing to participate in local trade association chapter events

Responsibilities

• Own marketing GTM and sales enablement strategies (including positioning and messaging) for feature releases and product launches
• Draft sales enablement materials, including sales slicks/one-pagers, demo decks, and battle cards
• Own “what’s new” product outreach and release notes
• Conduct customer interviews with our product team to surface marketing and messaging opportunities
• Collaborate with leadership to support partner marketing efforts
• Drive strategy to collect and manage case studies, testimonials, and third-party reviews
• Create success enablement content to drive product adoption and upsells, mitigate churn, and aid renewals
• Partner with executives to develop scalable pricing and packaging models
• Conduct market and competitor research to advise on marketing and sales strategies as well as product roadmap
• Assist the marketing team in developing standards of procedures for our marketing-sales systems

Benefits

• Competitive Salary : We provide a salary that reflects your skills and experience, along with opportunities for performance-based bonuses. For this role, we are targeting a range of $124-188K USD annually, DOE and location
• Flexible Work Environment : Enjoy the freedom to choose your work hours and the option to work remotely, promoting a healthy work-life balance. We have a small office in SF, but most of our team works remotely across the U.S. and Canada
• Health & Wellness Benefits : Comprehensive health, dental, and vision insurance to support your well-being, along with wellness programs and resources
• Professional Development : Annual $1K learning stipend to use toward classes, certifications, conferences, or other meaningful career development
• Collaborative Culture : Join a supportive team that values creativity, innovation, and open communication, where your ideas are encouraged and celebrated
• Equity Options : As a startup, we offer equity options to ensure that you share in our success as we grow together
• Paid Time Off : Unlimited PTO policy with an encouraged three-week annual minimum
• Team Events : We regularly host virtual team social activities and happy hours, and travel to meet in-person 1-2 times a year