Senior Technical Product Marketing Manager

Summary

Join Develocity as a Senior Technical Product Marketing Manager and leverage your technical expertise and marketing skills to drive product positioning, messaging, and go-to-market strategies. You will collaborate with product management, engineering, and marketing teams to communicate the value of our solutions. Responsibilities include developing compelling product content, collaborating on market launches, and equipping sales teams with necessary resources. This role requires creativity, technical knowledge, and a customer-first approach. You will conduct market research, engage with customers, and represent the company at industry events. The ideal candidate possesses a Bachelor's degree, 5+ years of relevant experience, and strong analytical and communication skills.

Requirements

• Bachelor’s degree or equivalent experience in Computer Science, Engineering, Marketing, or a related field
• 5+ years in product marketing, technical marketing, or a related role in the tech industry
• Proven ability to understand and translate complex technical concepts into clear, compelling messages
• Strong analytical skills and an evidence-based approach to decision-making
• Exceptional written and verbal communication skills
• Proficiency in creating marketing collateral and technical content
• Familiarity with tools like Salesforce, HubSpot, or other CRM/marketing platforms

Responsibilities

• Develop clear, compelling messaging and positioning for products, highlighting technical capabilities and customer benefits
• Tailor content to different audiences, including developers, engineers, and business decision-makers
• Collaborate with product management to plan and execute successful product launches
• Conduct competitive analysis to differentiate our products in the market
• Create technical sales tools, including datasheets, presentations, battle cards, and FAQs
• Train sales teams on product features, use cases, and value propositions
• Produce technical marketing materials, such as whitepapers, case studies, blog posts, and videos
• Partner with engineering to develop technical demos and proof-of-concept materials
• Serve as a product expert to engage with customers, collect feedback, and refine messaging
• Represent the company at industry events, webinars, and customer briefings
• Conduct market research to understand customer needs, industry trends, and competitive landscape
• Leverage insights to influence product development and marketing strategies

Preferred Qualifications

• Prior experience marketing to software developers
• Experience with software development, cloud computing, or related technical domains

Benefits

• Work on a widely used product with a clear vision for the future
• Contribute to leading solutions in the new industry of Developer Productivity Engineering
• Close customer interaction with engineers from leading tech organizations
• An automation-focused, test-driven engineering culture
• Close collaboration with experienced and dedicated peer engineers
• Opportunities for growth in technical and leadership responsibilities
• In-person meetings, such as our annual company offsite and team meetings
• Work from home in a remote-first environment
• Competitive salaries and equity grants
• A focus on learning and development – Gradle offers an annual learning and development stipend and a monthly company-wide Learning Day, where we encourage all team members to focus on their professional development for the day
• A hardware package that includes a laptop, monitor, other peripheral hardware, and a home office stipend to make sure you are fully set up to work remotely
• Generous paid time off
• Paid public holidays
• Volunteer Day – We offer up to 8 hours of paid work time each year for team members to give back to their local communities