Senior Technical Product Marketing Manager

Summary

Join Hygraph as a Senior Technical Product Marketing Manager and play a pivotal role in shaping how we position and communicate our technical capabilities. You will collaborate with cross-functional teams, creating compelling narratives and technical enablement materials that resonate with technical decision-makers. Develop and own technical product marketing materials, translate complex technical concepts into accessible content, and provide messaging guidance to the wider marketing team. Support sales and customer success with enablement materials, partner with the product team on go-to-market strategies, and engage deeply with customers to understand their needs. Design and deliver webinars and workshops, act as a technical advocate, and collaborate with partners to highlight integration use cases. This role reports directly to the Head of Product Marketing.

Requirements

• At least 5 years of experience in technical product marketing, solution architecture, sales engineering, or a similar field within the software or SaaS industry
• Deep understanding of GraphQL, API ecosystems, and modern application architectures (e.g., headless, composable, microservices)
• Ability to communicate technical concepts effectively through clear, concise, and engaging written and verbal content
• Proven ability to engage with technical audiences such as engineers, product managers, and CTOs to uncover their needs and craft solutions
• Demonstrated experience working closely with Product, Sales, Customer Success, and Partnership teams to align messaging and technical enablement initiatives
• A strategic thinker who can align technical product capabilities with customer business outcomes and broader market trends
• Proficiency in English (written and spoken) is essential; additional languages are a bonus

Responsibilities

• Develop and own the creation of technical product marketing materials, including whitepapers, solution guides, technical blogs, demos, and customer case studies
• Translate complex technical concepts, such as headless, composable, GraphQL, and API-first architectures, into accessible content for both (non) technical audiences
• Provide the wider Marketing team with content and messaging guidance to fuel company-wide campaigns aimed at technical audiences
• Support Sales, Customer Success, and Partnership with enablement materials, such as competitive positioning guides, technical FAQ documents, and reference architectures
• Partner with the Product team to build go-to-market strategies for new features and enhancements, ensuring alignment with customer needs and market trends
• Engage deeply with customers and partners to understand their technical challenges, pain points, and use cases, using these insights to craft value-driven messaging
• Design and deliver webinars, technical workshops, and demos to showcase Hygraph’s capabilities and drive adoption
• Act as a technical advocate in the market by contributing to industry conversations through speaking engagements, events, and authored content
• Collaborate with partners to highlight integration use cases and the value of Hygraph within broader composable architectures

Preferred Qualifications

• Hands-on development experience, particularly with modern web development tools and frameworks
• Familiarity with digital transformation projects and their impact on enterprise architectures
• Experience working with design systems, content operations, or developer tooling
• Previous experience managing or mentoring technical marketing or solution-oriented teams

Benefits

• Remote-first and globally distributed team
• Yearly learning budget to attend training and conferences