Social Media Lead

Summary

Curenta is seeking a Social Media Lead to oversee social media initiatives, develop strategies, create content, manage team, collaborate with other teams, analyze performance, and monitor trends. Minimum qualifications are a bachelor's degree in Marketing, Communications or related field, 3+ years of experience in social media management, expertise in major social media platforms, strong understanding of KPIs, web traffic metrics, and SEO, and exceptional content creation skills.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field
• A minimum of 3+ years of experience in social media management, with a proven track record of growing followers and engaging an audience
• Expertise in major social media platforms and tools of the trade, including scheduling tools, analytics suites, and content management systems
• Strong understanding of social media KPIs, web traffic metrics, and SEO
• Exceptional content creation and writing skills, able to deliver compelling messages suited to each unique platform

Responsibilities

• Develop and implement comprehensive social media strategies to increase brand awareness and online presence
• Lead the creation of engaging content across various social platforms, including Facebook, Twitter, LinkedIn, Instagram, and emerging media
• Manage the social media content calendar, ensuring a steady stream of relevant content aligned with other marketing activities
• Supervise and mentor a team of social media specialists to produce high-quality content and maintain active engagement with our audience
• Collaborate with marketing, PR, and product teams to synchronize campaigns with corporate milestones and product launches
• Analyze and report on social media performance, using insights to refine strategies and enhance audience engagement
• Monitor trends in social media tools, applications, channels, design, and strategy
• Engage with key influencers and thought leaders on social media to expand community and influencer outreach

Preferred Qualifications

• Experience leading a social media team in a fast-paced or tech-driven environment
• Ability to use graphic design tools such as Adobe Photoshop or Canva to create visually appealing content
• Familiarity with HTML, CSS, and basic web design principles to collaborate effectively with web development teams

Benefits

• Work on cutting-edge AI and B2B technologies
• Work with some of the best minds in the industry
• Supportive and collaborative work environment
• Competitive salary [25,000 - 30,000 EGP monthly salary]