Social Media Manager

Summary

Join Pacvue's Corporate Marketing Team as a Social Media Manager and become a brand evangelist, driving engagement and fostering relationships within the retail media industry. You will develop and execute comprehensive social media strategies, create engaging content, collaborate with the marketing team, and analyze performance metrics. This role requires strong communication skills, a creative mindset, and experience in social media management within the B2B tech or retail media industry. Pacvue offers a dynamic work environment, opportunities for growth, and a comprehensive benefits package.

Requirements

• 3+ years of experience in social media management, preferably within the B2B tech or retail media industry
• Proven track record of developing and executing successful social media campaigns that drive engagement and lead generation
• Strong understanding of social media platforms, analytics tools, and content management systems
• Excellent written and verbal communication skills, with an ability to adapt tone and style for different audiences
• Creative mindset with a passion for storytelling and a keen eye for design and branding

Responsibilities

• Develop and execute comprehensive social media strategies to increase brand awareness, engagement, and loyalty among businesses in the retail sector
• Create, curate, and manage engaging content across all social media platforms (LinkedIn, Twitter, Facebook, Instagram, etc.) tailored to our B2B audience
• Collaborate with the marketing team to align social media initiatives with overall marketing campaigns and brand messaging
• Monitor, analyze, and report on social media performance metrics, leveraging insights to optimize strategies and improve ROI
• Identify and engage with influencers, industry leaders, and brand advocates to amplify our reach and credibility within the retail media space
• Stay up-to-date with industry trends, emerging technologies, and best practices in social media and B2B marketing
• Develop and nurture online communities and engage actively with followers, addressing inquiries, and fostering discussions that enhance brand perception

Benefits

• Unlimited Paid Time Off
• Paid Holidays and Floating Holidays
• Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance
• 401k with Employer Match
• Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
• Paid Parental Leave