Social Media Specialist

Summary

Join vSplash and become the voice behind hundreds of U.S. small businesses, creating engaging social media content for Instagram, Facebook, and Google My Business. You will craft eye-catching posts that reflect each brand's personality and drive business results. Daily tasks involve reviewing creative posts, adapting styles for various businesses, and using digital marketing knowledge to ensure effectiveness. Success requires strong writing and design skills, proficiency with tools like Canva, and the ability to research and understand business needs. You'll need to meet daily/weekly post targets while maintaining quality and taking feedback to improve. The ideal candidate is curious, detail-oriented, and thrives in a fast-paced environment.

Requirements

• Write punchy, fun, and mistake-free English (U.S. style!)
• Have an excellent design eye and can refine visuals for clarity and engagement
• Use tools like Canva or Photoshop for professional-quality results
• Understand basic digital marketing—what works, what doesn’t
• Can research a business quickly and apply that knowledge to editing
• Spot what’s trending (and know when to use it)
• Stay organized—think lots of posts, lots of clients, lots of variety
• Communicate fast and clearly (with your team and your manager)
• Balance speed with attention to the smallest detail

Responsibilities

• Review creative social posts that match each brand’s personality
• Adapt your style for different businesses (from pet groomers to pizzerias)
• Use your digital marketing knowledge to review posts that actually drive results
• Review content with the client’s audience and business type in mind, using research to validate tone and relevance
• Hit daily or weekly post targets—quality + quantity matter
• Take feedback and keep improving your craft
• Stay up-to-date with U.S. culture, trends, and business landscape
• Always deliver polished, detail-oriented work