Spinwheel is hiring a
Sr. Product Marketing Manager

Summary

The job is for a Director of Marketing at Spinwheel, a fast-growing startup focusing on debt management and financial health. The role requires intellectual horsepower, impeccable writing skills, a genuine interest in solving business problems, and 5+ years of experience as a Product Marketing Manager or similar marketing role.

Requirements

• 5+ years previous working experience as a Product Marketing Manager or marketing role
• Track record of making things happen and figuring it out
• Outstanding communication, presentation and leadership skills
• Excellent organizational and time management skills
• Creative thinker with a vision
• Attention to detail

Responsibilities

• Develop product messaging that differentiates new products and services from others in the market
• Maintain and manage competitive intelligence and comparisons by working with cross-functional stakeholders and executing self-lead research
• Build our brand through thought leadership, PR, and other content
• Determine how to talk about our products and capabilities in the context of different market segments and against the competition
• Communicate the value of products and services via sales enablement materials
• Assist sales on calls when appropriate to position and promote the story of our products
• Develop and implement promotional activities such as promotions and product launches
• Use market research data to help determine and optimize product pricing, making it modular and scalable while constantly testing
• Driving packaging and pricing bundles into engineering
• Create product content such as case studies, videos, website copy and blog posts
• Gain insight into customer use of current products, untapped opportunities and buyer personas
• Measure and optimize the buyer journey as it relates to product feature adoption and usage
• Manage marketing budget and approval processes

Preferred Qualifications

• A Bachelor's degree in Business or related area, or equivalent
• Desire to work in an early stage startup and very motivated team

Benefits

• Remote-first company
• Medical, Dental, and Vision Coverage
• Unlimited PTO
• Team Offsite (In 2021 we brought the team to Lake Tahoe)