Remote User Acquisition Manager
Fliff
πRemote - United States
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Job highlights
Summary
Join the team responsible for all paid marketing campaigns and app store optimization initiatives at Fliff, a social sports gaming experience.
Requirements
- 3+ years of relevant experience in user acquisition, performance marketing, and/or media buying on most of the big ad networks for mobile sports apps/games
- Strong analytical skills, especially when it comes to interpreting campaign optimization, LTV, ROAS, cohort measurements etc. Familiarity with SQL is a plus
- An experience in working with MMPs (AppsFlyer, Adjust etc.)
- An experience in ASO (App Store Optimization) and familiarity with ASO and Ad intelligence tools (Data.ai , Sensor Tower, Mobile Action etc.)
- Proven ability to effectively communicate across cross-functional teams
- An understanding of various attribution methods, SKAN and the changing privacy landscape is a major plus
Responsibilities
- Manage the entire budget and optimize its distribution across multiple channels to maximize player growth and profitability
- Lead the day-to-day campaign optimization across all our major performance marketing channels and partners
- Collaborate on building the right ASO strategy and tactics for Fliff
- Influence the ad creative strategy, creativesβ experimentation, and bring new ideas to improve ad creative performance
- Stay abreast of industry trends, UA best practices, and regulatory changes to drive user acquisition efficiencies
- Manage relationships with our external agencies and different advertising media partners
- Lead the regular reporting of campaign optimization, user growth, and the results of UA experimentations
Benefits
- Top tier compensation + benefits package
- Flexibility to work from the companyβs office or remotely
- Opportunity for professional growth in a dynamic and international environment
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