Vp, Business Development

Summary

Join Siege Media, a rapidly growing, remote-first organic growth agency, as their VP, Business Development! Lead sales and new client acquisition, driving revenue growth and expanding our client base. This role will focus on high-potential, high-growth startup and enterprise technology accounts. You will develop and execute strategic business development plans, manage a growing team, and collaborate with various departments. Siege Media offers aggressive expansion plans, providing significant growth opportunities. This is a ground-floor opportunity to shape the sales function within a thriving agency.

Requirements

• 7+ years of progressive business development and sales/marketing leadership experience, preferably within content marketing, SEO, or agency environments
• Demonstrated track record of successfully scaling revenue through strategic sales and client acquisition strategies
• Ideally located in an area where our buyer persona is prominently located, i.e. New York City, San Francisco, Austin or other U.S. tech cities
• Deep expertise in consultative enterprise selling, sales methodologies, pipeline management, and digital marketing services
• Proficiency with CRM and sales enablement tools (ideally Pipedrive)
• Exceptional leadership, coaching, and talent development capabilities, fostering professional growth and high performance
• Strategic thinker with a data-driven approach to decision-making and sales execution
• Excellent communication, interpersonal, negotiation, and presentation skills
• Proven ability to effectively collaborate cross-functionally and align diverse stakeholders around shared business objectives
• Willingness to get hands dirty as the sales department grows and support is needed across sales functions

Responsibilities

• Develop and execute a strategic business development plan targeting high-potential high growth startup + enterprise technology accounts within content marketing, SEO, and PR
• Set and implement the roadmap for growing our business development team, including a potential team of one account executive and one sales operations specialist
• Contribute to intro and proposal calls/buildouts and with potential clients, serving as the backup to our account executive when needed and to assist in generating additional business
• Set clear performance metrics, sales objectives, and pipeline targets aligned with Siege Media's strategic growth goals
• Manage an ABM strategy with the sales operations specialist via in-person events and breakfasts/lunches with our CEO in addition to other events
• Manage relationships with high value referral partners, helping grow the channel and increase the number of referrals
• Develop an outbound sales strategy based on previous successes, leveraging high quality case studies with existing network relationships and Siege brand awareness
• Continuously refine our consultative sales approach, leveraging CRM systems and data-driven insights to optimize forecasting accuracy and sales efficiency
• Work with client services to grow existing client accounts, developing strategies to upsell and grow existing accounts with additional services
• Collaborate closely with marketing, client strategy, and executive leadership to ensure cohesive execution of client acquisition and retention initiatives
• Cultivate strong relationships with key clients, industry partners, and stakeholders to enhance strategic opportunities and drive business growth
• Travel sporadically to conferences (3-4x/year expected) and/or engage regionally to build relationships with partners, potential and current clients
• Provide regular reporting and analysis of business development performance, pipeline status, and market trends to executive leadership
• Foster a culture of accountability, continuous improvement, collaboration, and client-centric sales excellence

Preferred Qualifications

Ideally, existing relationships with our existing potential customer base (Manager/Director/VPs of Growth/SEO/Marketing)

Benefits

• Quarterly bonus structure
• Comprehensive health benefits
• 401(k) match
• Unlimited PTO
• Wellness stipends
• Ongoing professional development opportunities