Replicant is hiring a
Account Based Marketing Manager

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Replicant

πŸ’΅ $80k-$150k
πŸ“Remote - United States, Canada

Summary

The job is for an Account Based Marketing Manager at Replicant, a company specializing in AI-powered customer service. The role involves driving ABM campaigns, digital advertising strategies, A/B testing, data analysis, and reporting. The candidate should have 3-5 years of experience in ABM or Digital Marketing.

Requirements

  • 3-5 years of experience in Account Based Marketing or Digital Marketing
  • Collaboration & Communication. : You’re able to work closely with cross-functional teams to align digital strategies with overall business goals
  • Customer Focus. : You can understand audience behavior and use that knowledge to inform channel mix and optimize conversion
  • Track Record of Success. : You have expertise in ABM and Digital Marketing to enterprise accounts. Hands-on experience managing and optimizing ABM tools like Demandbase or 6sense is a plus
  • Data-savvy. : Experience in translating marketing data into business insights, preferably with Salesforce CRM experience
  • Flexible & Adaptable. : Highly organized, action-oriented, and able to manage multiple priorities in a fast-paced environment
  • Growth Mindset. : You’re looking to grow in your career and try new things. You’re curious and informed about the latest technologies, including generative AI tools, to drive efficiencies and smarter working practices within your role

Responsibilities

  • Drive personalized one-to-few ABM campaigns at scale for our target accounts
  • Develop, implement, and optimize paid media strategies to move target accounts through awareness, engagement and conversion stages at the top of the funnel
  • Continuously test and refine conversion points on our website, using data-driven insights to iterate and optimize performance
  • Translate performance data from digital platforms into actionable insights, connecting the dots between marketing activities and lead/opportunity creation within Salesforce

Benefits

  • Remote working environment that respects time zone differences
  • Highly competitive salaries, equity, and for US Employees, a 401(k) plan
  • Top of the line healthcare (medical, vision, and dental)
  • Health and Wellness Perk
  • Equipment Stipend
  • Flexible vacation policy
  • Amazing team trips & offsites where you can find our CEO baking bread for the team
  • Replicants are eligible for a 5-week sabbatical after being at the company for 4.5 years

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