Associate Director, Social Media

Summary

Join Angi, a company with a mission to get all home service jobs done well, as an Associate Director/Director of Social Media. You will lead the social media strategy, overseeing content creation, influencer programs, and integrated campaigns. This role requires a strategic and creative leader who can build and grow brands through organic social media. You will collaborate with internal and external teams, optimize content for growth, and analyze performance. The ideal candidate has 5-8 years of experience in social media strategy, influencer marketing, and content creation. Angi offers a competitive salary, performance bonus, equity package, and comprehensive benefits.

Requirements

• 5-8 years of experience managing organic social strategy, influencer marketing, and content creation, ideally for a consumer brand
• A proven track record of driving audience growth, engagement, and impactful creator partnerships
• Experience supporting integrated campaigns and collaborating cross-functionally
• Strong communication, project management, and organizational skills, with the ability to balance strategy and execution

Responsibilities

• Lead social strategy. Develop a vision and roadmap for organic social that aligns with brand priorities, leverages platform strengths, and taps into cultural moments
• Oversee content creation. Collaborate with in-house creatives, external partners, and influencers to produce engaging, on-brand content across formats—from always-on storytelling to campaign-driven initiatives
• Support integrated campaigns. Partner closely with cross-functional teams to ensure social is a core part of multi-channel campaigns, amplifying messaging and driving results
• Drive influencer marketing. Identify, engage, and nurture partnerships with creators who authentically connect with our audience, driving reach and brand love
• Optimize for growth. Test, learn, and refine content strategies to boost engagement, expand our audience, and maximize platform performance
• Ensure social SEO best practices. Optimize content for searchability within social platforms to increase discoverability and drive traffic
• Analyze & report performance. Track KPIs, share actionable insights, and evolve strategies based on what’s working (and what’s not)

Preferred Qualifications

Familiarity with social SEO best practices

Benefits

• The salary band for this position ranges from $130,000-$185,000, commensurate with experience and performance. Compensation may vary based on factors such as cost of living
• This position will be eligible for a competitive year end performance bonus & equity package
• Full medical, dental, vision package to fit your needs
• Flexible vacation policy; work hard and take time when you need it
• Pet discount plans & retirement plan with company match (401K)
• The rare opportunity to work with sharp, motivated teammates solving some of the most unique challenges and changing the world