Brand Partnerships Director

Summary

Join Howl as a Brand Partnerships Director and partner with industry-leading brands and retailers, focusing on verticals like Beauty & Fashion. You will operationalize our go-to-market strategy, leading performance marketing efforts that influence millions in revenue. This role demands owning client account health and revenue goals, collaborating with client stakeholders, providing data-driven reporting, and upselling/cross-selling. You will master the Howl platform, execute campaigns, collaborate cross-functionally, and serve as the primary client contact. This is a high-impact role in a fast-growing company.

Requirements

• Domain proficiency in a combination of the following: Marketing Strategy (including a keen understanding of PR, Influencer, Affiliate and Performance Marketing tactics, challenges and returns across the marketing funnel), Brand Partnerships, Digital/Technical Customer Success, high-growth tech startup
• Excellent communication skills: You effectively collaborate with clients, including senior stakeholders, to educate on the Howl value proposition and drive results
• Strong problem solving skills
• Expert level analytical skills: You can work with complex data and build excel models to draw actionable insights and make decisions
• High-level of comfort upselling and cross-selling: You identify and close growth opportunities quickly
• Equal parts strategic and operational: You love to roll up your sleeves and dive into account strategy and campaign set-ups when necessary
• Start-up mentality: You understand that in start-ups we have to keep a flexible, nimble mentality, wearing multiple hats as we test opportunities, create replicable processes, and drive client value
• Must be US-based

Responsibilities

• Own top-line account health and revenue goals for your collection of clients leading with a customer-centric, growth-oriented approach to develop and nurture successful partnerships
• Partner with client stakeholders on marketing teams at category-leading brands and retailers to identify opportunities for growth and operationalize them in order to meet ambitious revenue goals, drive a strong client return and achieve their marketing objectives
• Provide dynamic weekly, and monthly reporting on your business and draw actionable insights from the data to inform creator strategies and recommendations
• Upselling and cross-selling to clients using best practices
• Master the functionality of the Howl platform, educating clients to increase feature adoption and providing feedback on platform improvements and new features to the product team
• Conceptualize and execute campaigns on Howl, working creatively with internal and external partners on optimizing campaigns, including components that attract new creators to the clients program
• Collaborate with cross-functional teammates to tackle technical, marketing, and operational projects and resolve issues as they arise, elevating risk to leadership as needed
• Serve as the client’s primary point of contact, helping to drive loyalty, stickiness, and an excellent client experience end-to-end

Benefits

• Market competitive and pay equity-focused compensation structure
• 100% paid health insurance for employees with 80% coverage for dependents; with FSA and HSA compatibility
• 100% coverage of Teledoc services & One Medical memberships for employees and dependents
• Flexible PTO and 20 days paid Holidays
• WFH stipend
• Retirement planning- 401k through Empower
• Talkspace membership
• Paid parental leave of 12 weeks for all new parents
• The base salary range for this role is $125,000 - $140,000
• At Howl, we offer a competitive compensation package inclusive of base salary, incentive pay and stock options. Incentive awards are allocated based on individual performance. Certain roles also have the opportunity to earn sales incentives based on revenue, depending on the terms of the plan and the employee’s role