Content Marketing Manager

Summary

Join moozoom, a rapidly growing EdTech company focused on mental health and wellness, as their Content Marketing Manager! This dual role combines SEO-driven content creation with strategic social media management to expand our brand within the K-12 education sector. You will be responsible for crafting engaging content, managing social media platforms, conducting keyword research, and developing impactful social media campaigns. The ideal candidate possesses 3-5 years of experience in SEO content writing and social media management within mental health or social-emotional learning. A bachelor's degree in a related field is required. This remote position offers flexible hours and a collaborative work environment, along with competitive salary and full health benefits.

Requirements

• 3-5 years of experience in SEO content writing in the space of Mental Health / Social Emotional Learning and social media management
• Strong understanding of SEO principles and social media best practices
• Excellent writing, editing, and proofreading skills in English
• Experience with content and social media management systems
• Proficient in using analytics tools (e.g., Google Analytics, social media insights) to measure performance
• Ability to produce engaging content under tight deadlines
• Creative thinking and problem-solving skills to develop unique content and campaigns
• A passionate advocate for K-12 education and mental health awareness
• Bachelor's degree in English, Communications, Marketing, or a related field

Responsibilities

• Create high-quality, engaging, and SEO-friendly content for the website, blog, and promotional materials
• Copy-edit email campaigns, social media posts, and landing pages
• Manage and grow moozoom's social media presence across platforms such as Facebook, X, and TikTok
• Conduct keyword research to optimize content for search engines and enhance visibility
• Develop and implement social media campaigns that align with our goals and promote mental health initiatives
• Engage with the community by responding to comments and inquiries in a timely manner
• Monitor social media metrics and content performance, making adjustments as needed based on analytics
• Collaborate with the marketing team to create comprehensive content strategies that incorporate both written and visual elements
• Stay updated on SEO and social media trends to continually improve our strategies
• Prospect key partnership opportunities in the Edtech space
• Coordinate more traditional marketing initiatives (such as branding, conferences, etc

Preferred Qualifications

Fluency in French

Benefits

• Remote position
• Flexible work hours
• Collaborative work environment
• Competitive salary
• Full health benefits coverage