Content marketing team manager

Canonical
Summary
Join Canonical's content marketing team as a Team Manager, leading content efforts and managing a team of writers and strategists. Develop and execute a content marketing strategy aligned with business goals, SEO, and brand. Manage the content calendar, ensuring efficient production and process clarity. Collaborate with engineering teams to optimize content for search engines. Supervise quarterly planning sessions and monitor KPIs, using analytics to identify improvements. Align messaging across channels and work closely with marketing, product, and brand teams. This home-based EMEA role requires 5+ years of experience in content marketing, including 2+ years of management experience, a portfolio of written work, and a Bachelor's degree in a relevant field.
Requirements
- At least 5 years of work experience in content or related roles, preferably at technology companies, with 2+ years of experience as a manager or team lead
- Proven experience creating authoritative and engaging content. Portfolio of written work required
- Applied knowledge of SEO, experience with SEO tools and SEO-driven content calendars
- Excellent project management and interpersonal skills with the ability to create highly efficient processes for content production and reuse
- Bachelor’s degree in marketing, communications or a relevant discipline
- Someone who is passionate about technology and open source
- A problem solver: you don’t shy away from taking on challenges and see projects through to completion
- Attention to detail and appreciation for standards: you value quality and accuracy but can adapt quickly when the need arises
Responsibilities
- Develop and execute a content marketing strategy that aligns with our business goals, SEO and brand
- Manage our content calendar end to end, ensuring content is efficiently produced with minimum friction and process clarity
- Ensure content quality, consistency and brand alignment in everything we produce
- Collaborate with our web and growth engineering teams to optimize content for search engines, building on proven SEO expertise
- Supervise quarterly content planning sessions and work closely with content specialists, product management and marketing to optimize content plans
- Monitor and report on KPIs for our content program and use analytics tools to identify improvement opportunities
- Align messaging to ensure integrated campaign support across channels, working closely with our marketing, product and brand teams
Benefits
- Fully remote working environment - we’ve been working remotely since 2004!
- Personal learning and development budget of 2,000 USD per annum
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Parental Leave
- Employee Assistance Programme
- Opportunity to travel to new locations to meet colleagues at ‘sprints’