Digitsonly is hiring a
Creative Strategist in Germany

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Creative Strategist
🏢 Digitsonly
💵 $43k-$64k
📍Germany
📅 Posted on Jun 10, 2024

Summary

The job is an Ecommerce/DTC marketing position with multiple brands that perfectly fit the candidate's expertise. The role involves collaborating with cross-functional teams, developing strategies, creating and optimizing content, implementing customer acquisition and retention strategies, monitoring performance metrics, staying updated on trends, and serving as a subject matter expert.

Requirements

  • 2 years of experience in Ecommerce/DTC marketing
  • Proficiency in performance marketing platforms (e.g., Google Ads, Facebook Ads, Instagram Ads, etc.) and Ecommerce platforms (e.g., Shopify, Magento, WooCommerce, etc.)
  • Excellent copywriting skills with a knack for crafting compelling messaging and storytelling that resonates with target audiences
  • Solid understanding of direct response principles, conversion rate optimization (CRO) techniques, and Ecommerce analytics
  • Familiarity with A/B testing methodologies and tools for optimizing website performance and user experience
  • Exceptional analytical, strategic thinking, and problem-solving skills
  • Strong communication and collaboration abilities, with the capacity to influence and inspire cross-functional teams

Responsibilities

  • Collaborate with cross-functional teams to develop comprehensive Ecommerce strategies that align with business objectives and drive measurable results
  • Leverage market research, consumer insights, and competitive analysis to identify opportunities for growth and innovation in the Ecommerce/DTC space
  • Lead the development of creative assets, including website content, product descriptions, ad copy, email campaigns, and landing pages, optimized for performance and conversions
  • Design and implement customer acquisition and retention strategies, leveraging data-driven insights and segmentation techniques to target high-value audiences
  • Develop and optimize Ecommerce funnels, ensuring a seamless and frictionless user experience from discovery to purchase
  • Monitor and analyze key performance metrics (e.g., CTR, CPC, CPA, ROAS) to track campaign effectiveness, identify areas for improvement, and optimize marketing spend
  • Stay current on emerging trends, technologies, and best practices in Ecommerce, performance marketing, and direct response to continuously enhance strategy and execution
  • Serve as a subject matter expert and thought leader within the organization, providing guidance and mentorship to team members and stakeholders

Benefits

  • Earning potential of €40,000 - €60,000
  • Opportunity to work as a freelancer or inhouse
  • Being in amazing hands and putting full expertise to use, striving for growth
  • A culture of responsibility, high performance, and honesty
  • Ability to work remotely from anywhere in Germany
  • Additional freelance work opportunities
  • Commission for referring someone from the candidate's network
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