Demand Generation Manager

Summary

Join DroneDeploy as their Demand Generation Manager and lead the charge in building demand and growth for the #1 reality capture platform globally. You will design, launch, and optimize integrated marketing campaigns across various channels to engage key decision-makers. The role involves measuring and reporting on campaign performance, collaborating with sales and other teams, and utilizing marketing tools like Marketo and Salesforce. This is a 100% remote position based in the U.S. with occasional domestic travel. DroneDeploy values diversity and inclusion, encouraging applications from all backgrounds. The company offers a remote-first culture with flexible work arrangements and various employee benefits.

Requirements

• 4+ years of B2B experience in growth marketing and/or demand generation
• The ability to think strategically and develop comprehensive, data-driven marketing campaigns
• Solid project management skills and the ability to lead and collaborate with cross-functional partners, prioritize high-impact activities, and keep complex projects moving forward
• In-depth knowledge of digital marketing, demand channels, funnel tactics, and key metrics
• A proven track record of driving qualified sales pipeline for B2B software and strong collaboration with outbound sales teams
• Demonstrated Salesforce and Marketo experience
• Detail-oriented, while having a bias to action
• Great communicator and trust builder with a ‘simplify and make it happen’ attitude
• Ambitious, eager, and fun!
• Able to travel domestically for in-person meetings and company events
• ABM experience

Responsibilities

• Design, launch, and optimize integrated marketing campaigns across various channels (email, events, paid media, content marketing) to engage key decision-makers at each stage in the buyer’s journey
• Measure, report and optimize program and campaign performance across all relevant channels
• Work closely with sales, content, and customer success to ensure ABM activities align with sales objectives and customer journeys
• Drive feedback loops to improve the efficiency and effectiveness of all demand generation programs
• Use marketing tools like Marketo, Salesforce, LinkedIn Ads, and Common Room to optimize targeting and engagement
• Jump between strategy and hands-on execution seamlessly

Benefits

• Culture of Innovation & Collaboration – Thrive in an environment that values creativity and teamwork
• Drone Certification – Get certified and gain unique, hands-on skills with our full backing
• Flexible Work Arrangements – Enjoy autonomy with remote-first options and schedule flexibility
• Paid Family Leave – Take the time you need to support your family during life’s most important moments
• Comprehensive Healthcare Coverage – Plans designed to support your well-being
• Career & Growth Development – Build new skills and unlock opportunities through continuous learning
• Flexible PTO – Take time off when you need it to recharge—we trust you to manage your time well
• Employee Referral Bonus – Know someone great? Refer them and earn a bonus when they join our team