InfluxData is hiring a
Demand Generation Manager

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InfluxData

πŸ’΅ ~$120k-$160k
πŸ“Remote - Canada

Summary

Join InfluxData as a Demand Generation Manager to develop and implement marketing strategies across various channels, collaborate with Sales and Marketing teams, and optimize lead generation for our time-series data solutions.

Requirements

  • 4+ years of experience in marketing, preferably in a B2B SaaS or developer-focused company
  • The ability to work independently and collaboratively within a team environment, with a strong sense of ownership and accountability
  • Proven experience developing and executing demand generation and digital marketing campaigns and programs that drive conversions and sales pipeline
  • Experience monitoring and optimizing campaigns and programs
  • Experience with Salesforce and Marketo
  • Strong communication and disciplined project management skills with ruthless attention to detail

Responsibilities

  • Develop and execute short- and long-term multi-channel global campaigns (emails, webinars, advertising, field events) to drive leads and the sales pipeline
  • Partner closely with Sales and Content teams to optimize demand generation campaigns for our target audiences
  • Work with our events manager to develop our trade show and virtual event presence
  • Become a principal administrator of email marketing campaigns, overseeing technical setup, audience segmentation, A/B testing, and campaign optimization
  • Collaborate with SDR teams to educate them on campaigns and follow-up strategies while also monitoring the execution and outcomes of these follow-ups
  • Develop and support ABM plays by partnering with marketing, content, and sales
  • Work closely with sales and marketing operations to support and develop processes and campaign execution for both inbound and outbound lead generation
  • Continuously monitor and seek opportunities to improve campaign effectiveness
  • Manage demand generation budgets and forecasts

Preferred Qualifications

  • Experience in the Wrike project management tool, Drift, Chili Piper
  • Database or IT industry experience

Benefits

  • Medical/dental/vision insurance with 100% coverage for employees and dependents
  • Company contribution to your FSA
  • Flexible Time Off - take the time you need
  • Life Insurance, short and long term disability insurance
  • 401(k)
  • Wellness programs
  • Annual professional development budget
  • Financial planning and legal advice

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