Digital Acquisition Manager

Summary

Join MongoDB's team as a Digital Acquisition Manager and drive customer acquisition across paid channels. You will develop and execute campaigns targeting developers, leveraging display, paid social, and paid search. This role requires hands-on experience with various ad platforms and data analysis for performance improvement. Collaboration with agencies, cross-functional teams, and marketing operations is crucial. You will develop budget plans, forecast performance, and stay updated on digital marketing trends. This remote position is based in the United States.

Requirements

• 2-4 years of hands-on experience managing digital acquisition campaigns, with a focus on display, paid social, and paid search
• B2B or B2D marketing experience, ideally in SaaS/Self-Serve environments. Experience marketing to a technical audience is a plus
• Direct experience managing campaigns across Google Display, Meta, LinkedIn, and paid search platforms (Google Ads or Bing Ads)
• Experience working with digital agencies and 3rd-party vendors to execute campaigns and measure performance
• Strong organizational skills, with the ability to manage multiple campaigns simultaneously and prioritize tasks based on business impact
• A critical thinker, able to quickly assess cross-functional needs, understand their alignment with broader marketing and company goals, and offer data-driven recommendations
• Experience collaborating with content and design teams to develop creative assets that align with paid media best practices
• A proven track record of achieving campaign goals and business objectives

Responsibilities

• Support and optimize the paid social, paid search, and display programs
• Collaborate with media agencies and 3rd-party vendors to launch and manage new campaigns, track deliverables, and ensure timely execution
• Work closely with cross-functional teams including Product Marketing, Growth Marketing, and Web to help drive visibility for paid programs including evergreen acquisition initiatives, flighted webinar campaigns, and content syndication efforts, while ensuring alignment with overall business goals
• Partner with Marketing Operations and Analytics teams to measure the performance of ongoing initiatives and leverage insights to drive future strategies across all stages of the funnel
• Utilize digital platforms and analytics tools to analyze performance, extract insights, and inform decisions
• Develop budget plans with your manager, help determine spend allocations, and forecast future channel performance
• Stay current on emerging trends and best practices in digital marketing to apply learnings and innovations to your campaigns

Preferred Qualifications

• A solid understanding of paid search strategies and tactics (Google Ads, Bing Ads), and how to integrate them into a broader acquisition strategy
• Strong communication skills to work effectively with stakeholders at all levels, both analytical and non-analytical

Benefits

• Flexible paid time off
• 20 weeks fully-paid gender-neutral parental leave
• Fertility and adoption assistance
• 401(k) plan
• Mental health counseling
• Access to transgender-inclusive health insurance coverage
• Health benefits offerings
• Equity
• Participation in the employee stock purchase program