Papaya Global is hiring a
Director of B2B Marketing

Summary

Papaya is seeking a Director of B2B Marketing with 10+ years of experience in the SaaS industry to lead product marketing and build a product marketing foundation. The role involves developing strategic marketing plans, team leadership, cross-functional collaboration, and keeping abreast of industry trends. The base pay range for this position is $130,000-$160,000.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field
• 10+ years of product marketing leadership experience within the SaaS or related industry, with a demonstrated track record in building product marketing from the ground up
• Deep understanding of enterprise decision-making processes, and C-suite buying committees
• Strong analytical mindset with the ability to leverage data for strategic decision-making
• Exceptional written and verbal communication skills, adept at engaging business leaders and C-suite executives
• Self-starter with a passion for growth and innovation
• Demonstrated expertise in building and nurturing internal collaborations and relationships
• Willingness to travel for internal and external meetings and conferences (up to 20%)

Responsibilities

• Develop and execute strategic marketing plans to enhance market presence, engage key stakeholders, and drive significant revenue growth
• Collaborate cross-functionally with product management, sales, and other teams to develop compelling product positioning, messaging, and supporting resources that resonate with the target audience
• Prepare enablement content for all phases of the sales funnel to improve penetration and conversions
• Build product collateral, website copy, and deep thought leadership content to be delivered through white papers, webinars, conference talks, speaking opportunities and reports
• Keep abreast of industry trends, competitive intelligence, and create / maintain Analyst Relations (AR) program
• Lead and mentor team members as the marketing team expands
• Interact with healthcare professionals, key opinion leaders, clients, and other relevant external stakeholders to drive product adoption and product loyalty
• Collaborate closely with the sales, product, and delivery teams to ensure flawless messaging and execution of the product’s message

Benefits

Base pay range: $130,000-$160,000