Director of Demand Generation
interface.ai
Job highlights
Summary
Join interface.ai, a leading AI provider for banks and credit unions, as a Demand Generation Manager or Senior Manager. You will develop and execute multi-channel demand generation strategies to drive qualified leads and support aggressive growth goals. This role requires strong analytical and project management skills, proficiency in marketing automation tools, and experience in a high-growth B2B SaaS environment. The ideal candidate is a self-starter who thrives in a fast-paced environment and enjoys contributing to process improvements. interface.ai offers a competitive salary, remote-first policy, comprehensive health insurance, paid time off, and life insurance. We are committed to fostering an inclusive and welcoming work environment.
Requirements
- Bachelorβs degree in Marketing, Business, or related field
- 5+ years of experience in demand generation, preferably in a high-growth B2B SaaS environment
- Proficiency in marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce)
- Strong analytical skills with the ability to analyze data and provide actionable insights
- Excellent project management skills and attention to detail
- Ability to work independently and as part of a team in a fast-paced, dynamic environment
Responsibilities
- Develop and execute comprehensive demand generation campaigns across multiple channels (email, social media, PPC, SEO, content syndication, etc.)
- Work closely with sales to ensure lead quality and alignment on campaign strategies and goals
- Optimize lead nurturing processes through marketing automation and CRM integration
- Analyze and report on campaign performance, providing insights and recommendations for continuous improvement
- Collaborate with content, product, and field marketing teams to create compelling campaigns and assets
- Manage budget allocation and track ROI for demand generation activities
Benefits
- Remote First Policy
- Medical/Dental/Vision Insurance
- PTO & Holidays
- Life Insurance
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