Clarity is hiring a
Director of Marketing in Worldwide

Logo of Clarity
Director of Marketing
🏢 Clarity
💵 $120k-$200k
📍Worldwide
📅 Posted on Jun 10, 2024

Summary

The job is for a Director of Marketing at Clarity, a company that aims to help families discover educational opportunities. The role involves developing and implementing a comprehensive marketing strategy, team management, brand development, campaign development, new product launches, data-driven decision making, cross-functional collaboration, and driving innovative marketing techniques.

Requirements

  • A minimum of 7 years of experience in software marketing, with at least 3 years in a leadership role, preferably in the SaaS technology market. Experience selling in the school market is a plus
  • Proven success in developing and executing marketing strategies that have driven growth and brand recognition
  • Strong leadership skills with experience managing diverse marketing teams
  • Excellent analytical skills with a data-driven mindset
  • Proficient in digital marketing, content marketing, and brand management
  • Exceptional communication and interpersonal skills

Responsibilities

  • Develop and implement a comprehensive marketing strategy that aligns with Clarity's overall business objectives and drives sales growth
  • Develop and implement a staffing and operational strategy that supports Clarity's rapid expansion
  • Lead, mentor, and strategically grow the marketing team
  • Oversee the development and management of Clarity's brand, ensuring consistency and impact across all marketing channels and materials
  • Lead the planning, execution, and analysis of marketing campaigns, ensuring they effectively communicate Clarity's value proposition and drive customer engagement
  • Lead the strategic planning and execution of new product launches, ensuring seamless coordination between marketing, sales, product development, and other key departments
  • Utilize market research, customer insights, and data analytics to inform strategies, with a focus on understanding the unique dynamics of the non-profit education market
  • Work closely with sales, product development, and other departments to ensure a cohesive approach to market penetration and customer satisfaction
  • Drive innovation in marketing techniques, exploring and implementing creative strategies that align with technological advancements and Clarity's position as a technology innovator

Benefits

  • Company-sponsored health, medical, and dental insurance
  • Growing company with lots of opportunities to grow with us - we went from 0 to 35 employees in the last 24 months and anticipate more growth
  • Fully remote team and work environment
  • Generous PTO and federal holidays off
  • Company-sponsored get-togethers and off-sites
  • Stock -- every team member has some level of ownership in Clarity
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