Summary
Join EcoVadis, a leading provider of business sustainability ratings, as their Director of Marketing Operations. This role will lead marketing technology, process optimization, and data-driven decision-making to enhance pipeline efficiency and revenue impact. You will collaborate with various teams to ensure seamless execution, attribution, and performance tracking. The position requires 7+ years of experience in marketing operations or related B2B SaaS roles and expertise in marketing automation. EcoVadis offers a casual work environment, international atmosphere, and various benefits including health, wellness, and dental benefits, life insurance, flexi-time, and a home office allowance.
Requirements
- 7+ years in marketing operations, revenue operations, or related B2B SaaS roles
- Expertise in marketing automation β Proficiency in HubSpot, Marketo, Pardot, and Salesforce for lead flow and automation
- Strong SQL skills; Python or R is a plus
- Experience with Tableau, Looker Studio, and data visualization tools
- Knowledge of attribution modeling, segmentation, and machine learning applications in marketing
- Ability to present insights clearly, influence stakeholders, and drive business decisions
Responsibilities
- Manage and optimize the MarTech stack (HubSpot, Salesforce, Pardot, Google Analytics, ZoomInfo, VWO, HighSpot) to support scalable execution
- Streamline workflows and system integrations to enhance marketing efficiency and effectiveness
- Implement and refine lead enrichment, scoring, compliance, and routing to improve lead quality and conversion
- Own and refine attribution models (multi-touch, first/last touch, MMM) to evaluate campaign performance and optimize spend allocation
- Develop dashboards and reports to track pipeline impact, optimize investments, and inform strategy
- Enable predictive analytics, database enrichment, and account-level engagement tracking to improve targeting and personalization
- Monitor lead accuracy, ensure seamless handoff to sales, and enforce GDPR, CCPA, and internal governance policies
Benefits
- Casual and very friendly work environment
- Opportunity to work in a truly international atmosphere
- GRSP and TFSA matching programs available
- Health, Wellness, and Dental Benefits
- Life Insurance, Critical Illness, Accidental death, long-term, and short-term disability insurance
- Flexi-time
- Home office allowance program
- Work from home & work from anywhere policy
- Employee referral bonus policy
- Paid employee volunteer day
- Access to E-learning platform
- Virtual and in-person team-building events
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