Enterprise Field Marketing Manager

Vanta
Summary
Join Vanta's Global Events & Experiences team as a seasoned B2B field marketing professional, focusing on the North America territory. This newly created role demands the development and execution of programs engaging high-value customers and prospects to build and accelerate enterprise pipeline. You will be a strategic thinker and hands-on marketer, developing scalable decision-making frameworks to prioritize programs engaging VP+ security buyers. The role involves managing a portfolio of high-touch programs, including executive engagements, thought leadership activations, and curated experiences, requiring close collaboration with sales, product marketing, operations, and executive leadership. Success hinges on building from the ground up, experimenting, and creating programs that resonate with senior enterprise decision-makers. Vanta offers industry-competitive compensation and a comprehensive benefits package.
Requirements
- Strong experience partnering with sales teams and senior stakeholders, with the ability to influence and align on shared goals
- Proven project management skills with the ability to manage multiple complex programs and timelines simultaneously
- Exceptional attention to detail β you care deeply about delivering a high-quality experience for executive-level audiences
- Experience with Salesforce and Tableau (or similar tools) for reporting and performance analysis
- Willingness to travel up to 25% for events and programs across North America
Responsibilities
- Design and execute a portfolio of upmarket field marketing programs in collaboration with the Head of Global Field Marketing and Enterprise Product Marketing. Programs may include executive roundtables, hospitality experiences, sponsorships, analyst engagements, and thought leadership events
- Develop content and programming in collaboration with sales, PMM, and comms, ensuring relevance for senior security and compliance leaders
- Align with sales leadership to ensure programs directly support pipeline generation and acceleration goals
- Own project management of multiple simultaneous programs each quarter, ensuring flawless execution and exceptional attendee experiences
- Build and apply decision-making frameworks to prioritize field marketing investments and iterate based on performance data and stakeholder feedback
- Report on program impact, including quantitative demand gen metrics, qualitative insights, and actionable recommendations for ongoing optimization
Benefits
- Industry-competitive compensation
- 100% covered medical, dental, and vision benefits with dependents coverage
- 16 weeks fully-paid parental Leave for all new parents
- Health & wellness and remote workplace stipends
- Family planning benefits through Carrot Fertility
- 401(k) matching
- Flexible work hours and location
- Open PTO policy
- 11 paid holidays in the US
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