Growth Hacker

Summary

Join our marketing team as a dynamic and creative Growth Hacker! You will be responsible for driving growth through innovative and data-driven marketing strategies. This role requires a self-starter who can think creatively and analytically and thrive in a fast-paced environment. You will develop and execute growth strategies, conduct A/B testing, analyze data, and collaborate with cross-functional teams. The ideal candidate has 7+ years of experience and a strong understanding of marketing strategies and analytics tools. Experience in startups is preferred.

Requirements

• 7+ years of experience as a Growth Hacker, Marketing Manager, or similar role
• Strong knowledge of marketing strategies, growth frameworks, and analytics tools (Google Analytics, Hotjar, SEMRush, etc.)
• Hands-on experience with A/B testing, data analysis, and funnel optimization
• Familiarity with SEO, email marketing, social media, and paid advertising
• Excellent problem-solving skills and creative thinking
• Ability to work in a fast-paced, dynamic environment and handle multiple projects simultaneously
• Strong communication skills and the ability to work collaboratively across departments
• A data-driven mindset with a focus on performance and results

Responsibilities

• Develop and Execute Growth Strategies: Design and implement scalable marketing strategies to drive user acquisition, engagement, and retention
• Experimentation and A/B Testing: Rapidly run tests across multiple marketing channels, including social media, SEO, paid search, email marketing, and content marketing to discover growth opportunities
• Data Analysis and Optimization: Analyze data from campaigns to identify key performance indicators (KPIs), track progress, and optimize for conversions
• Cross-Functional Collaboration: Work closely with product, sales, and development teams to ensure alignment and integrate marketing efforts across the company
• SEO & Content Marketing: Lead initiatives to improve organic search performance and leverage content marketing to drive inbound traffic
• Paid Advertising Campaigns: Plan, execute, and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and other digital channels
• Customer Acquisition & Retention: Innovate new ways to acquire users at scale while also working on strategies to improve user retention and engagement
• Funnel Optimization: Work on optimizing the user journey, from awareness through conversion, to maximize growth potential
• Product Feedback Loop: Collect and interpret customer feedback to refine product-market fit and identify new growth opportunities

Preferred Qualifications

• Experience in startups or fast-growing companies
• Understanding of user behaviour analytics and customer journey mapping
• Knowledge of marketing automation tools (e.g., HubSpot, Marketo) and CRM platforms