Head Of Growth Marketing

Summary

Join Palta, a multi-product tech platform with over 60 million monthly active users, as their Head of Growth Marketing! This strategic role oversees user growth and marketing across our portfolio of health and wellness apps, including Flo and Simple. You'll guide and advise teams, contribute individually, and shape the growth vision. Based in London, Warsaw, Cyprus, or remotely, you'll champion user acquisition, explore new channels, collaborate with partners, and share industry insights. This is a high-impact role requiring significant experience in mobile app user acquisition and a growth-hacker mindset.

Requirements

• 6+ years of user acquisition from strategy to execution in a start-up, predominantly in the mobile app space
• Hands on UA track record is a must
• Good knowledge of marketing data stack, tracking, attribution, BU economics is a must
• Great communication skills, ability to build processes and influence cross-functionally
• Self-starter, resourceful, optimistic, and innovative. Comfortable taking on a high level of responsibility, and driving continuous improvement
• Ambitious, results-driven with a bias to action. You have a can-do-more approach, a passion to make an impact and exceed your goals

Responsibilities

• Act as a champion for UA and Growth, providing expertise to our portfolio startups
• Explore, strategize, and execute emerging channel opportunities that we have not yet tested into, supporting our broader goal of channel diversification
• Work with our partners (eg Appsflyer, Google, Meta etc) on tailored industry insights and share the latest updates with the companies
• Host monthly knowledge sharing forums within the group, develop experimentations library
• Create a quarterly overview of the industry landscape, including key trends and market dynamics, competitor activities, new opportunities and potential areas for growth
• Evangelize the growth stack, tooling, and attribution within the group

Preferred Qualifications

• Advisory experience is a bonus
• ���Growth hacker” mindset

Benefits

• An honest, open culture that emphasizes feedback because we understand this is the only way to truly grow, both individually and collectively
• You will be one of the key roles within the centralized function with the ability to shape our strategy
• Top of the market salary and meaningful equity. We will make an ambitious offer tailored to each person
• Work-life balance to suit everyone: flexible working hours, loyal sick leave policy
• Private healthcare insurance based on location