Growth Lead

Summary

The job is for a Growth Lead at Unlimit Crypto, responsible for expanding the adoption of cryptocurrency on & off-ramp solutions through strategy development, market expertise, brand awareness campaigns, partnerships, performance marketing, influencer engagement, data analysis, and team collaboration. The role requires 8+ years of growth marketing experience, with a significant emphasis on digital strategies within the crypto sector, and at least 3 years in managerial roles in the cryptocurrency industry.

Requirements

• Over 8 years in growth marketing, with a significant emphasis on digital strategies within the crypto sector
• A minimum of 3 years in managerial roles in the cryptocurrency industry
• Proven ability in crafting and leading successful growth initiatives for B2B solutions, especially in the cryptocurrency or fintech domains

Responsibilities

• Develop a comprehensive growth strategy to increase the adoption of Unlimit Crypto's on & off-ramp solutions among businesses
• Utilize an in-depth understanding of the cryptocurrency market dynamics to guide marketing strategies and product positioning
• Execute targeted multi-channel marketing campaigns to raise awareness and understanding of our offramp solutions within target businesses
• Assist in promoting our Crypto offering in industry and mainstream media, drafting releases and creating opportunities for spokespeople
• Build and maintain strategic relationships within the cryptocurrency and fintech ecosystems to drive product adoption and integration
• Lead initiatives in Google PPC, SEO, and other digital channels to attract and convert targeted audiences
• Engage with influencers and key figures in the cryptocurrency community to foster a strong brand presence and drive solution adoption
• Consistently analyze campaign and market data to refine strategies and achieve key growth metrics
• Ensure close alignment with product and sales teams to integrate marketing efforts with overall business goals

Benefits

• Attractive monthly salary paid in line with experience
• Vacation, sick, and paid holidays
• Full-time: 5/2 (Saturday and Sunday days off)
• A modern office-based workplace with all necessary equipment located in San Francisco
• A team of top international professionals to learn from
• Multicultural working environment