Growth Marketing Manager

Summary

Join Amperon, a leading analytics and forecasting company for the energy transition, as a Growth Marketing Manager. You will be responsible for creating top-of-funnel leads for the sales team by developing and executing demand generation marketing campaigns across multiple channels. This role requires 5-7 years of experience in B2B SaaS growth marketing, proficiency in marketing tools like HubSpot and 6Sense, and a strong analytical and creative mindset. You will report to the VP of Marketing and collaborate with sales, revops, and product teams. Amperon offers a remote-first work environment with competitive benefits, including comprehensive health insurance, family planning benefits, mental health services, a 401k plan, learning and development opportunities, flexible PTO, and an annual company retreat.

Requirements

• 5-7 years’ experience in growth marketing or demand generation marketing for B2B SaaS companies
• Proven experience measuring, analyzing, and reporting on the success of campaigns and initiatives, sharing actionable insights to improve future efforts and impact on the customer journey
• Proficiency in HubSpot (or other CRM tools), WebFlow, 6Sense, and other marketing tools
• Analytically focused and creative minded to create ROI driven campaigns that draw in and resonate with our target audiences

Responsibilities

• Develop, plan and execute demand generation marketing campaigns that focus on top-of-funnel leads across multiple channels, including website, email, webinars, events, content marketing, channel partners, paid advertising (Google Adwords & LinkedIn), and others
• Build a clear, end-to-end customer journey map that identifies key touchpoints, ensuring alignment and consistency across channels
• Partner with subject matter experts to design and execute targeted content that engages and educates customers, meeting them where they are in the buying journey
• Build and manage relationships with third-party vendors to drive additional lead generation opportunities

Benefits

• Competitive salary plus stock option package. Compensation based on geographical location
• Medical, dental and vision insurance
• Family planning benefits through Carrot which includes IVF plus preservation treatments, adoption and gender affirming care
• Access to mental health services
• Annual company retreat
• Pre-tax commuter benefits plus CitiBike annual subscription
• 401k
• Learning and development opportunities
• Flexible PTO policy
• Remote