Calm is hiring a
Growth Marketing Manager, Remote - United States

Summary

The Growth Marketing Manager will lead affiliate marketing initiatives for Calm, a mental health company, with a focus on driving revenue growth. The role requires a self-driven generalist with strong analytical skills and experience in performance marketing. The position is remote and only candidates in the San Francisco Bay Area, Los Angeles, or NYC areas will be considered.

Requirements

• Skilled performance marketer with deep expertise in optimizing paid marketing campaigns to ROI goals
• Proven track record of successfully managing and growing affiliate programs or other paid channels, with experience operating as a sole owner of a channel to drive business outcomes
• Strong analytical skills with the ability to interpret data and generate actionable insights
• Excellent communication, negotiation, and relationship management skills
• Proficiency in affiliate tracking platforms and digital marketing tools
• Self sufficient and comfortable building new approaches
• Highly organized with strong attention to detail

Responsibilities

• Develop and implement comprehensive affiliate marketing strategies to drive revenue growth
• Identify, recruit, and manage new affiliate partners to expand our network
• Optimize existing affiliate relationships to maximize performance and ROI
• Manage vendor relationships in support of the affiliate program
• Monitor and analyze affiliate performance metrics to ensure targets are met or exceeded
• Negotiate contracts and commission structures with affiliate partners to ensure favorable terms
• Stay current with industry trends, competitive landscape, and emerging technologies to maintain a cutting-edge affiliate program
• Provide regular reports and insights to senior management on affiliate program performance and growth opportunities
• Dive deep into data to find meaningful trends and insights, which fuel new opportunities and drive optimization decisions
• Collaborate with internal team members to align affiliate marketing efforts with broader marketing and business objectives
• Partner with established paid marketing channel owners to test strategies and optimize campaigns in order to maximize efficiency, jumping in to actively manage campaigns as needed

Preferred Qualifications

• Experience managing Meta, ASA, SEM, and/or offline performance marketing campaigns
• Experience managing performance marketing campaigns for apps and/or subscription businesses

Benefits

• The anticipated salary range for this position is $120,500 - $168,700
• This role is also eligible for equity + comprehensive benefits + 401k + flexible time off