LearnWorlds is hiring a
Growth Marketing Manager

Summary

The job is for a Growth Marketing Manager at LearnWorlds, a remote or office-based e-learning company with offices in Athens, Crete, and Limassol. The role involves identifying new opportunities for customer acquisition, developing and executing integrated multi-channel marketing plans, collaborating with cross-functional teams, and managing multiple projects.

Requirements

• More than 2 years of experience in campaign management, demand generation, or related marketing roles
• Proven track record of developing and executing successful marketing campaigns
• Solid understanding of B2B marketing
• Experience in a high-growth B2B SaaS company is highly preferred
• A data-driven and analytical mindset with a passion for experimentation and growth hacking
• Excellent English communication, collaboration, and project management skills
• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively

Responsibilities

• Identify new opportunities for customer acquisition and revenue growth
• Develop and execute integrated multi-channel marketing plans, analyzing and optimizing campaign performance
• Oversee all aspects of multi-channel campaigns across performance marketing, content marketing, events, webinars, sponsorships, and more
• Collaborate on integrated competitive, affiliate, and partner campaigns within the prescriptive buyer journeys
• Manage third-party vendors for media buying, sponsorships, and events
• Own campaign results, providing ongoing reporting and insights to stakeholders
• Analyze market research, customer insights, and data to optimize campaigns and maximize ROI
• Track industry trends, competition, and customer insights to transform findings into compelling business cases and testimonials
• Use marketing automation tools and email nurturing to engage and convert prospects and customers across the buyer journey
• Work with other Marketing teams such as Product Marketing and Demand Generation to ensure proper messaging, timing, and execution of multi-channel campaigns
• Collaborate cross-departmentally with Creative, Sales, Customer Success, as well as with external agencies to produce and optimize campaigns
• Document processes for transparency and continuous improvement
• Manage multiple projects with intertwining deadlines while staying focused on the details

Preferred Qualifications

• Experience in the e-learning or educational technology industry is a plus
• Comfortable with advanced Excel and capable of manipulating data to perform analysis

Benefits

• Private life and health insurance plan
• Fully remote work if you prefer to work from home, apart from when we have team meetings a few times per year
• Your personal annual training budget
• An annual home office allowance to set up your personal space
• Company laptop
• 23 days of paid time off
• 3 early summer Fridays in July and August
• A free LearnWorlds School to build and sell your own courses
• Work in one of the globally top 5 e-learning courses platform
• An opportunity to grow alongside us and shape the look and feel of tomorrow’s e-learning
• An entrepreneurial, international, and highly motivated team with a flat hierarchy that will both challenge you and help you reach your highest potential
• Annual company retreats ( see the video of our latest retreat )