Growth Marketing Manager

Summary

Join ShopBack, a leading shopping and rewards platform in Asia-Pacific, as a dynamic marketing leader. You will develop and execute high-ROI marketing strategies across various channels, driving customer acquisition and growth. This role requires collaboration with local and regional teams to achieve ambitious goals. Success in this position demands proven experience in performance marketing, strong leadership skills, and data-driven decision-making. You will manage marketing budgets, analyze campaign performance, and provide insightful reports to stakeholders. ShopBack offers competitive compensation, a collaborative culture, and a work-from-anywhere benefit.

Requirements

• Experience: 4–8 years in performance marketing strategy and team management, with a strong preference for backgrounds in eCommerce, payments, B2C marketing, social media, or start-ups
• Proven Success: Demonstrated ability to design and execute impactful, creative marketing campaigns across diverse channels
• Strategic Problem-Solver: A structured thinker who excels at breaking down complex challenges into actionable solutions
• Data-Driven: Expertise in analyzing both quantitative and qualitative data to inform strategy, decision-making, and product development priorities
• Business Acumen: Skilled in budget management, commercial decision-making, and performance reporting
• Leadership Excellence: Strong leadership and team management abilities, inspiring exceptional results
• Effective Communicator: Outstanding interpersonal and communication skills, with a talent for building relationships at all levels
• Creative Vision: A knack for innovative thinking, both in campaign development and process improvement

Responsibilities

• Develop and Execute Marketing Strategy: Create and implement high-ROI strategies to drive user acquisition, growth, and retention across channels like CRM, social media, partnerships, digital marketing, content, and influencers
• Drive Demand Growth: Oversee user development funnels for existing and new business initiatives, ensuring consistent growth
• Analyze and Optimize: Leverage data and reports to derive actionable insights, present impactful analyses, and recommend key initiatives for optimization
• Report Performance: Monitor and evaluate campaign outcomes, providing detailed performance reports and insights to stakeholders
• Manage Budgets: Oversee marketing budgets, ensure accurate ROI forecasting, and allocate investments strategically

Benefits

• Career progression paths and opportunities to take on greater challenges that help you realise your ambitions
• Be part of a winning team on a journey to global scale
• Competitive compensation based on your performance
• Candid, open, and collaborative culture where feedback is valued, for everyone to grow and improve every day
• Work-From-Anywhere benefit to enable you to thrive personally and professionally