Head of Growth

Summary

Join NALA, a rapidly growing fintech company, as their Head of Growth. You will lead and scale NALA's global user growth across acquisition, activation, engagement, and retention. This leadership role requires building and owning the growth strategy, team, and execution plan. The ideal candidate possesses extensive experience in fast-paced, high-growth environments and combines strategic thinking with hands-on execution. You will collaborate closely with Product, Engineering, and Data teams to achieve sustainable growth. The position demands a proven ability to build and lead high-performing teams, define growth strategies and budgets, and launch and optimize marketing campaigns across various channels. Success in this role involves delivering a full growth diagnostic, launching experiments, establishing an operating cadence, and contributing to strategic planning.

Requirements

• Proven experience owning growth in a B2C technology company at scale (ideally Series A–C or post-product-market fit)
• Strong track record of improving CAC, retention, and LTV across diverse markets and user segments
• Experience hiring, developing, and leading cross-functional growth teams
• Analytical - with examples and experience of this
• Deep knowledge of performance marketing, lifecycle strategy, attribution, and growth experimentation
• Builds repeatable processes and scalable frameworks, not just individual campaigns
• Strong data analysis mindset with fluency in forecasting, dashboards, and A/B testing
• Effective communicator with a track record of influencing senior stakeholders and aligning exec teams
• Outcome-driven, commercially sharp, and highly executional
• Comfortable navigating ambiguity and building structure in real-time
• Collaborative, low-ego, and proactive — with high standards and ownership mentality

Responsibilities

• Define and lead NALA’s global growth strategy across paid, organic, and product-led channels
• Build a growth roadmap that aligns with company objectives and delivers compounding user and revenue growth
• Own and evolve brand positioning and campaign architecture across regions
• Set growth goals, budgets, and regional strategies with clear accountability and business linkage
• Work directly with the CEO and other executives to align growth strategy with company-wide objectives and resource planning
• Defend growth investments using clear business logic — even where direct attribution is not immediate
• Build and lead a high-performing growth function across performance, lifecycle, analytics, and experimentation
• Establish and run the operating system for growth: KPIs, sprints, weekly rituals, and quarterly planning
• Hire, develop, and retain high-performing growth professionals across multiple subfunctions and geographies
• Proven manager with the leadership experience and data familiarity to effectively define goals, strategies, and budgets for the subteams and regions within their remit
• Has successfully managed growth teams of 5+ people across functions such as paid acquisition, content, analytics, and regional marketing
• Launch and optimise campaigns across Meta, Google, SEO, referral, influencer, and emerging channels
• Build and scale repeatable growth processes, experimentation pipelines, and reporting frameworks
• Establish measurement systems, attribution models, and reporting dashboards that function reliably across multiple markets
• Own CAC, LTV, payback, and revenue impact from all growth activity
• Bring an experimentation mindset to identify, test, and scale new growth opportunities
• Collaborate closely with Product and Engineering to shape growth loops directly into the product
• Partner with regional leads and compliance to localise acquisition and engagement strategies
• Translate complex analysis into clear business recommendations that inform cross-functional decision-making
• Contribute to company-wide OKRs, quarterly planning, and cross-market go-to-market execution

Preferred Qualifications

• Experience in payments, FX, or remittance
• Previous founder experience
• Background in data analytics or growth ops

Benefits

• 20 Days Off Plus 10 US Public Holidays : Take the time to decompress. Working at a startup is hard!
• Birthday Leave: Celebrate your special day with a bonus day off to take off in that month
• Enhanced Parental Leave - We offer 16 weeks of full pay for the primary caregiver and 4 weeks of full pay for the secondary caregiver (After a 6-month probationary period)
• Medical Insurance: We provide access to private medical insurance with Aetna
• Learning Budget : Fuel your growth with $1000 annually for learning and development