Head of Growth Marketing

Summary

Join SpecterOps as our dynamic Head of Growth Marketing to spearhead marketing efforts and drive business growth. You will develop and execute strategic marketing initiatives leveraging our expertise in adversary tradecraft to generate demand and expand our market presence in cybersecurity. This leadership role demands a deep understanding of digital marketing, lead generation, and marketing operations. Open-source experience is a plus. If you are a strategic thinker passionate about cybersecurity growth, join our team and help redefine cybersecurity defense.

Requirements

• Minimum of 7 years of experience in marketing, with at least 3 years in a leadership role within the cybersecurity or technology industry
• Proven track record of developing and executing successful marketing strategies that drive measurable results and contribute to business growth
• Deep understanding of digital marketing channels, including SEO, SEM, social media, content marketing, email marketing, and digital advertising
• Strong analytical skills with the ability to interpret data, derive insights, and make data-driven decisions to optimize marketing performance
• Excellent communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and communicate complex ideas and strategies
• Strong leadership and team management skills, with a demonstrated ability to inspire, motivate, and develop high-performing teams
• Passion for cybersecurity and a desire to stay ahead of industry trends and developments
• Desire to embody our core values of passionate curiosity, consistent improvement, empathy, sustainability, humility, and empowerment through transparency

Responsibilities

• Develop and implement comprehensive marketing strategies aligned with company goals and objectives to drive growth and increase market share
• Lead efforts to generate high-quality leads through targeted marketing campaigns, including digital advertising, content marketing, email marketing, and SEO/SEM
• Oversee the development and execution of integrated marketing campaigns across multiple channels to promote SpecterOps' products and services
• Ensure efficient processes are implemented to improve internal response times, increase engagement, and enable internal stakeholders
• Collaborate closely with sales, product, and technical teams to align marketing initiatives with business objectives and ensure seamless execution of marketing programs
• Monitor and analyze key performance metrics to measure the effectiveness of marketing campaigns and initiatives. Provide actionable insights and recommendations to optimize marketing efforts and drive continuous improvement
• Build and lead a high-performing growth marketing team, providing mentorship, guidance, and support to drive success and professional development

Preferred Qualifications

• Bachelor’s degree in marketing, Business Administration, or a related field. MBA preferred
• Experience with open-source communities or PLG motions

Benefits

• Health/Dental/Vision/life insurance: 100% covered for both the employee and their family
• Flexible time off policy
• 13 paid holidays annually
• 401(k) with up to 4% company match
• Stock Options & quarterly bonuses
• Remote work: $1,500 new hire allowance to set up home office
• $500 annual home office allowance after first year
• $150 monthly cell phone and internet reimbursement
• $5,000 annual professional development allowance
• $5,250 towards continuing education or student loan repayment
• $1,200 annual budget for lifestyle, wellness, pet insurance and more
• A one-time $10,000 benefit towards family planning
• In person and virtual employee events throughout the year
• And of course, company swag!