Connext is hiring a
Head of Marketing in Portugal

Summary

The job description is for a Head of Marketing at Connext, a blockchain startup focused on cross-domain intents and L2-L2 communication. The role involves developing marketing strategies, collaborating with teams, executing campaigns, and analyzing performance. The team is remote first and globally distributed.

Requirements

• 4+ years in a marketing role within a B2B or B2D tech product or service company, with a focus on Web3
• Deep understanding of the Web3 landscape, especially EVM chains and their ecosystems
• Demonstrable ability to produce high-quality written content targeted at Web3 developers
• Ability to develop and execute effective marketing strategies aimed at engaging and converting Web3 developers
• Strong written and verbal communication skills, allowing you to effectively manage partner relationships and create new opportunities with ecosystem partners
• Proficiency tracking campaign performance and optimizing conversion rates

Responsibilities

• Develop and refine a powerful brand narrative and communication strategy
• Lead the creation and distribution of marketing content tailored to Ethereum developers
• Monitor industry trends, market dynamics, and competitive landscapes and provide actionable insights to inform strategic decisions
• Act as a bridge between marketing, product development, and BD to ensure cohesion in strategy
• Develop methods to capture user and integrator feedback through surveys and user testing, translating the outcomes into actionable insights
• Provide clear, concise briefs to our Head of Product on marketing requirements, identified personas, and positioning
• Work closely with the development team to align expectations on timelines and marketing narratives
• Spearhead the development of inbound lead acquisition, partner marketing, and growth marketing strategies
• Work closely with ecosystem partners and business relationships to develop and execute co-marketing campaigns
• Create and execute on marketing-related events and/or content on Twitter, Medium, and other platforms including regular copywriting and content creation

Benefits

• The opportunity to make your mark on a quickly growing and impactful startup!
• Passionate colleagues and a very diverse, dynamic team
• Ability to work anywhere you want
• Competitive salary & ownership
• Off-sites that bring the whole team together semi anually