Integrated Campaign Manager

Summary

Join Ivanti as an Integrated Campaign Manager (ICM) and support the APAC Growth Marketing Strategy teams in developing and executing multi-channel, integrated marketing campaigns. As a member of the Global Demand Center of Excellence (COE), you will provide tactical support for various marketing activities, including email marketing, content syndication, and webinar execution. You will also offer strategic guidance to marketing partners on best practices and available tools. The ideal candidate is detail-oriented, a strong communicator, and adaptable to new technologies. Success will be measured by growth KPIs, internal customer service KPIs, and the ability to support world-class marketing program execution. This role offers the opportunity to contribute to a global technology leader and be part of a company that values a healthy work-life blend and employee development.

Requirements

• College degree or related experience in Marketing
• Email marketing best practices & marketing automation
• Some knowledge of the B2B MarTech landscape
• Strong communication, organization, and presentation skills
• Demonstrates critical thinking skills and applies logic to complex campaign workflows and segmentation
• Acts and leads with integrity, honesty and empathy, and holds team to the same standard

Responsibilities

• Webinar Management & Execution Services
• Email Marketing & Automation Best Practices and KPIs
• Multi-Channel Automated Campaign Design
• Inbound Lead Generation Campaigns
• Project Management & Process Documentation
• Provide tactical support for developing and executing integrated multi-channel marketing campaigns including email marketing, content syndication, webinar/event execution, chat workflows & sales prospecting sequences
• Provide strategic, consultative guidance to marketing partners on best practices, optimization and the tools and technology available to help support and achieve campaign and business objectives

Preferred Qualifications

• Eloqua knowledge and expertise
• ABM Experience (6Sense)

Benefits

• Healthy work-life blend
• Programs focused on their professional development and career growth
• #LI-Remote