Lead Partner Marketing Manager

Summary

Join Dynatrace as the Lead Partner Marketing Manager and play a pivotal role in integrating technology alliances into our Partner Marketing program. You will establish scalable marketing processes, develop integrated marketing plans for key partners, and build strong relationships with internal and external stakeholders. This remote position (EST hours required) offers the unique opportunity to shape the future of our partner ecosystem and drive the success of Dynatrace’s technology alliances. You will guide strategy, planning, and execution of marketing programs, while managing the partner marketing budget. This role requires strong collaboration skills and experience in partner marketing within the tech industry.

Requirements

• 5+ years of progressive experience in Partner Marketing, preferably within the Tech industry
• Bachelor's Degree

Responsibilities

• Guide the strategy, planning, priority setting and process, as we build a new focus on technology alliance marketing
• Serve as the primary point of contact for internal and external Technology Alliance Marketing requests while collaborating with key stakeholders to develop and own the marketing plan
• Develop and execute strategic partner marketing programs that align with the technology alliances strategy
• Build a scalable execution model that enables partners to promote their partnership and offering, via packaged resources and templates
• Working with partner marketing comms, establish a strategy and plan for technology alliance communications
• Build and maintain relationships with external stakeholders, including key Technology Alliance partners, and internal stakeholders, including the Dynatrace Technology Alliance Team
• Build and manage relationships with key partners, such as Red Hat
• Be the go-to point of contact for internal or external Technology Alliance requests
• Develop and execute longer term, integrated marketing plans with high-touch partners, (Red Hat)
• Create and deliver partner-facing marketing materials and assets
• Set goals; track and measure the performance of Technology Alliance partner marketing programs and initiatives
• Work closely with the global and regional marketing teams to amplify partner presence in campaigns, programs and events where appropriate
• Manage the partner marketing budget to align with strategic priorities and drive results

Preferred Qualifications

• Experience in partner marketing at enterprise technology companies
• Proven track record developing and executing successful partner marketing programs
• Strong understanding of go-to-market strategies
• Ability to build and manage relationships with key partners
• Proficiency in collaborating with cross-functional teams to advance the Technology Alliances plan
• Travel may be required in this role (up to 10%)

Benefits

• Health
• Dental
• Life
• STD
• LTD
• 401K
• PTO
• Remote work
• Competitive compensation
• Company-sponsored premium benefits
• Medical
• Dental
• Vacation/holidays
• Company matching 401(k) Plan